FINAL FANTASY XIII Launches in North America Today

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FINAL FANTASY XIII Launches in North America Today

The Battle Within Begins! Experience the Next Evolution of FINAL FANTASY with the Most Highly Anticipated RPG of This Generation

LOS ANGELES, March 9 -- Square Enix, Inc., the publisher of Square Enix® interactive entertainment products in North America, announced today that the eagerly anticipated 13th entry in the series, FINAL FANTASY® XIII, is now available at retail outlets across the nation.  Developed for both the PlayStation®3 computer entertainment system and the Xbox 360® video game and entertainment system from Microsoft, FINAL FANTASY XIII marks the dawning of a new era for the celebrated franchise.

To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/squareenix/42400/

  (Photo: http://www.newscom.com/cgi-bin/prnh/20100309/MM63497 )

  (Logo: http://www.newscom.com/cgi-bin/prnh/20030403/SQUARELOGO )

Bringing the series to multiple high-definition consoles simultaneously for the first time in its history, FINAL FANTASY XIII combines seamless cinematic sequences of unparalleled caliber with a fast-paced, high-intensity battle system that is sure to give players an adrenaline rush with every enemy encounter.  Producer Yoshinori Kitase (FINAL FANTASY VII, X, X-2), director Motomu Toriyama (FINAL FANTASY VII, X, X-2), character designer Tetsuya Nomura (FINAL FANTASY V, VI, VII, VIII, X) and art director Isamu Kamikokuryo (FINAL FANTASY X, XII) combine their creative vision to deliver the latest masterpiece in the FINAL FANTASY universe.

"It is with great joy and pride that we send FINAL FANTASY XIII into players' hands today," said John Yamamoto, president and chief executive officer of Square Enix, Inc. "The series has come a long way since its first release over 20 years ago, and FINAL FANTASY XIII is proof that our stance in reinventing the series with each installment remains strong to this day. With an innovative battle system, groundbreaking visuals and an intriguing cast of characters, FINAL FANTASY XIII is the ultimate RPG package, and we are thrilled that players around the world can finally experience the game firsthand."

Offering nothing less than the finest creative vision, graphical quality and gameplay system of its generation with every installment, the FINAL FANTASY series has continued to captivate audiences around the globe, shipping over 92 million copies worldwide. FINAL FANTASY XIII is no exception to this legacy, and promises to introduce players to a dynamic gaming experience with breathtaking, never-before-seen sights, unparalleled storytelling and an addictive new battle system.

  Story
  Cocoon -- a utopia in the sky.
  Its inhabitants believed their world a paradise.
  Under the Sanctum's rule, Cocoon had long known peace and prosperity.

Mankind was blessed by its protectors, the benevolent fal'Cie, and believed that tranquil days would continue forever.

Their tranquility was shattered with the discovery of one hostile fal'Cie.

The moment that fal'Cie from Pulse -- the feared and detested lowerworld -- awoke from its slumber, peace on Cocoon came to an end.

  Fal'Cie curse humans, turning them into magic-wielding servants.

  They become l'Cie -- chosen of the fal'Cie.

Those branded with the mark of a l'Cie carry the burden of either fulfilling their Focus or facing a fate harsher than death itself.

  A prayer for redemption.

  A wish to protect the world.
  A promise to challenge destiny.

  After thirteen days of fates intertwined, the battle begins.

  Features

  --  Take Part in a Gaming Experience That Sets New Standards - The first
      in the series developed for a simultaneous release on multiple
      high-definition consoles, FINAL FANTASY XIII pushes new boundaries in
      cinematic presentation, sound and gameplay.
  --  Experience the Unity of Speed and Strategy with the Ultimate Active
      Time Battle System - The familiar system has evolved, granting players
      the freedom of executing numerous commands in a single turn with the
      multi-slot ATB gauge. Whether inputting singular commands in each slot
      for consecutive attacks, or expending multiple slots at once to
      activate a devastating blow, it's up to the players to respond
      effectively to the battle conditions at hand.
  --  Adapt to the Ever-Changing Tide of Battle with Paradigms - A brand-new
      game mechanic enabling players to assign roles to their party members
      at any time during battle, shifting between combat paradigms.
      Consisting of various combinations of the game's six roles, ranging
      from Commando, the offensive specialist, to Medic, the quintessential
      healer, paradigms allow players to respond and adapt instantly to any
      given situation to turn the tide and seize victory.
  --  Witness the Battle Scene Transform with an All-New Summon System -
      Introducing Gestalt Mode, a powerful dimension of the summon system
      that elevates the action to a whole new level. In Gestalt Mode,
      characters and their transformed Eidolons fight as one, dealing
      massive damage to enemies through simple button commands.
  --  Delve Into an Emotional Experience - An immersive storyline connects
      players to an intriguing cast of characters. Will they have the
      strength to confront their cursed fates, or will destiny prevail over
      all that they believe in?
  --  A Brand-New Song for an International Audience - Multi-platinum,
      Grammy-nominated singer and songwriter Leona Lewis has come on board
      with Square Enix to provide her new song, "My Hands," for the North
      American and European versions.

  About Square Enix Co., Ltd. and Square Enix, Inc.

Square Enix Co., Ltd. (Square Enix), with headquarters in Tokyo, Japan, develops, publishes and distributes entertainment content including interactive entertainment software and publications in Asia, North America, and Europe. Square Enix brings two of Japan's best-selling franchises --

FINAL FANTASY, which has sold over 92 million units worldwide, and DRAGON QUEST®, which has sold over 53 million units worldwide -- under one roof. Square Enix is one of the most influential providers of digital entertainment content in the world and continues to push the boundaries of creativity and innovation.

Square Enix, Inc. is a wholly-owned subsidiary of Square Enix Holdings Co., Ltd. with offices in Los Angeles, California. It handles operations in North America, including development, localization, marketing and publishing of Square Enix titles. More information on Square Enix can be found on the Internet at http://www.square-enix.com/.

©2009, 2010 SQUARE ENIX CO., LTD. All Rights Reserved. CHARACTER DESIGN: TETSUYA  NOMURA.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from the owner.

Photo:  http://www.newscom.com/cgi-bin/prnh/20030403/SQUARELOGO
http://www.newscom.com/cgi-bin/prnh/20100309/MM63497
AP Archive:  http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
PRN Photo Desk, photodesk@prnewswire.comVideo:  http://multivu.prnewswire.com/mnr/squareenix/42400
Source: Square Enix, Inc.
   

CONTACT:  Sonia Im, Amelia Cantlay, or Klee Kuo, all of Square Enix,
Inc., +1-310-846-0400, na.pr@square-enix.com; or Jennifer Poulson,
+1-310-248-6113, jennifer.poulson@ogilvypr.com, or Monica Bouldin,
+1-310-248-6114, monica.bouldin@ogilvypr.com, both of Ogilvy Public Relations
for Square Enix, Inc.

Web Site:  http://www.square-enix.com/na
http://finalfantasyxiii.com/

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