iCrossing's Rob Garner Elected to SEMPO Board

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March 9, 2010
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iCrossing's Rob Garner Elected to SEMPO Board

Garner to Present on Search at SES New York, SMX Toronto, PubCon South and Search Insider Summit

SCOTTSDALE, Ariz., March 9 -- The Search Engine Marketing Professional Organization (SEMPO) announced today that Rob Garner, strategy director for global digital marketing agency iCrossing (http://news.icrossing.com/), has been elected to a two-year term on the SEMPO Board of Directors.

In his role at iCrossing, Garner works with Fortune 500 brands to develop search engine marketing strategies that drive visibility, engagement and results.  By finding synergies between natural and paid search, designing websites for visibility from the ground up, and incorporating search and social media strategies, Garner has helped some clients achieve as much as $1 billion in revenue from natural search alone.

A regular Media Post "Search Insider" columnist for four years, Garner is a regularly-quoted expert on the topic of search engine marketing in major business and industry publications, including The Wall Street Journal, Dow Jones, Reuters, Adweek, Direct Marketing News, Smart Business Magazine, Search Engine Watch, Clickz, CNNMoney and The Dallas Morning News. He is also actively involved in a number of professional industry organizations, including the Interactive Advertising Bureau's Search Committee, SEMPO local task force, and served as president of the Dallas-Ft. Worth Search Engine Marketing Association from 2006-2008.

Garner is a regular speaker at search engine marketing industry events.  His upcoming speaking appearances include:

  Search Engine Strategies (SES) NYC
  March 24, New York
  http://www.searchenginestrategies.com/newyork/theater-presentations.php

  Search Marketing Expo (SMX) Toronto
  April 8 - 9, Toronto
  http://searchmarketingexpo.com/toronto

  PubCon South
  April 13 - 15, Dallas
  http://www.pubcon.com/dallas2010/

  Search Insider Summit
  April 14 - 17, Captiva Island, Florida
  http://www.mediapost.com/events/?/showID/SearchInsiderSummit.10.FL

The complete SEMPO Board election results can be found at http://www.sempo.org/.

About iCrossing

iCrossing is a global digital marketing agency that combines talent and technology to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services -- including paid search, search engine optimization, Web development, social media, mobile, research and analytics -- to create integrated digital marketing programs that engage consumers and drive ROI. iCrossing's client base includes such recognized brands as Epson America, Toyota, Travelocity and 40 Fortune 500 companies, including The Coca-Cola Company and Office Depot. Headquartered in Scottsdale, Arizona, the company has 550 employees in 12 offices in the U.S. and Europe.

About the Search Engine Marketing Professional Organization (SEMPO)

SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research and creating a better understanding of search and its role in marketing. Representing thousands in 40 countries, SEMPO has more than 800 members. It represents the common interests of companies and consultants worldwide and provides them with a voice in the marketplace. SEMPO's education and outreach initiatives are funded in part by Yahoo!, Google, SMX, Search Engine Strategies, DoubleClick, Baidu, and MediaPost. For more information or to join the organization, visit http://www.globenewswire.com/newsroom/ctr?d0618&l=9&a=http%3A%2F%2Fwww.SEMP O.org&u=http%3A%2F%2Fwww.sempo.org%2Fhttp://www.SEMPO.org.

  Media Contact:
  Dana Mellecker
  iCrossing,  646-435-4456

Source: iCrossing
   

CONTACT:  Dana Mellecker, iCrossing, +1-646-435-4456

Web Site:  http://www.icrossing.com/
http://www.sempo.org/

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