Routers are a dime a dozen, right? Not so fast (literally). Just because your current router seems to work just fine, you can't be sure you are getting everything out of your connection to the internet due to that old and slow router. The D-Link EXO line is built for prosumer networks with gigabit internet connections and this system can handle the speed with ease. Your router shouldn't be the bottleneck in bandwidth to the internet.Next Page »
Mechanical keyboards have been pushed into the mainstream of the market. For years, membrane keyboards were the standard. It is now common place to see people have mechanical keyboards, even when the primary use is productivity. However, for those gamers that still want that extra bit of customization, what are you going to do when everyone has the same thing? Simple, upgrade your keycaps.Next Page »
Active noise cancelling technology is not a new thing. The concept is simple, take incoming sound waves and play them back shifted in phase so that the peaks and valleys cancel each other out. What has changed is the price of entry and at $50, wireless active noise cancelling can be yours.Next Page »
A few years ago, drones where those really expensive gadgets that had cameras mounted on them and were focused on the photography market. Fast forward and you see drone racing leagues and the market is saturated in new drone toys that promise drone fun without the expense and hassle of purchasing a larger one.Next Page »
Input devices are the most important and neglected things about computers. Think about this. When you interact with a computer, you use the keyboard, mouse, and monitor. Those three things should always be easy to use and comfortable. Don't be satisfied with the cheap, throwaway keyboards. We always recommend a mechanical keyboard. The new HyperX Alloy FPS RGB packs in lots of functionality beyond its older sibling and still retains the standard size package. This fits on a desk and performs very well with a new type of switch.Next Page »
Cloud recording, finally. The DCS-8300LH is in the new line of consumer grade cameras from D-Link that offers baked in cloud recording. While the camera offers many great features for the price point, the software you must use to control the camera feels unpolished and unfinished. It isn't that often that we have mixed feelings about a product that we review, but the D-Link DCS-8300LH is one of those products. There's so much potential in this well priced camera that we recommend holding off for a few months to see improvements in the software as time progresses.Next Page »
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Huntkey</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 25, 2018 08:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">SHENZHEN, China</span>, <span class="xn-chron">Aug. 25, 2018</span> /PRNewswire/ -- Huntkey, a global leading provider of home automation and power solutions, has launched its new American standard <a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYh1EOGJEMsUxbMbSwfYHf5mjOLSucivG1IVfjoG9rhGg62ue8sSWYwRlSTFRstFF8w-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqMKqrzht8dAtGQTod5xNQRmNQngxjLNnxSKVoi9lTijTrnpuh9zHOOPq7RdtryuxgEnvuTmTqBXlEOpQR8cYEuBbAXBN64bno0rDHkueDu-2BeU5raVSU8ZCSr-2FILRwCqb7ert0NxldsjedyGJBnKBT2w-3D-3D" rel="nofollow" target="_blank">power strips</a> which with USB chargers on Amazon US.</p>
<p><a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYuCCVVbfaK-2F24ua79G87gmJ27hlXAoiDdv6bcsKXHh-2Bsehiuxfj-2FNzvFakNfXZD4NTLN5iQBNBT9JFM2OjvXhSO1xBzq72FYjUBr8NywWXLK_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqhYYrUgDliaFdpX-2Bktqbk8KzefKB-2FOPYXC8zN1N-2FjGIGc3k2IZdI-2Bi0pROAeAnrzbQF45MtxYETAbr-2BjbvboWY6B6RIiIp9keeidGPKFvYi7f-2Fg61JMrO3OXj2qiHMHS40uxzx4KhwUeRxjFilTl7TA-3D-3D" rel="nofollow" target="_blank">https://en.huntkey.com/wp-content/uploads/2018/08/SMC-series-with-usb-charger.jpg</a></p>
<p>Huntkey has three types of <a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYh1EOGJEMsUxbMbSwfYHf5mjOLSucivG1IVfjoG9rhGg62ue8sSWYwRlSTFRstFF8w-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqgICvPWSv9jQ-2BLNnDaWE-2FgGtSlZmXL1cxYBkpxVUBTJcLOyux6Cv9R7T53I7wGUjKMGApIBI9Rj7Po1CnbXNUctovhYt0DrnCwfT7n9Oxt2eypaPKvk6njgkDqAxmrQnzQQlxrpMg-2FZ-2FkWJ99hFPGOQ-3D-3D" rel="nofollow" target="_blank">power strips</a> in stock on Amazon US. SMC607 which has six AC outlets and <span id="spanHghlt2162">is</span> equipped <span id="spanHghltb589">with</span> three USB charging ports. SMC807 which is designed with eight AC outlets and two USB charging ports. SMC127 is the upgraded <span id="spanHghlt9c0d">device</span> of SMC807 which has 12 AC outlets and two USB charging ports, <span id="spanHghlt957f">which</span> can <span id="spanHghltf8cb">accommodate</span> fourteen devices at <span id="spanHghlt7084">the</span> same time.</p>
<p>Huntkey is popular <span id="spanHghlt7290">among global customers</span> with its renowned brand, high quality and attractive ID design. Why <span id="spanHghlt8944">are</span> Huntkey <a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYh1EOGJEMsUxbMbSwfYHf5mjOLSucivG1IVfjoG9rhGg62ue8sSWYwRlSTFRstFF8w-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqWR1qqcqu6pKm3K016LiiH2iAZEECwJ9iFjLdYBeLTC4VA-2Bw-2BSOQdDDg4CkB1RoD1uYEZ6FW0VwAvzBZWYVvOaeaDAs7sT7prUyUL3u3weOTuaMH-2BAehh85F7vPAXKCT9VRjbpyn90yUZRDbT8jGIOg-3D-3D" rel="nofollow" target="_blank">power strips</a> <span id="spanHghltd982">worth it to own?</span> We give you four main reasons:</p>
<p>1. Useful and Convenient<br>Customers do not need to search for a plug and can plug in multiple devices with the USB charging ports, and these charging ports <span id="spanHghlt1f3f">work</span> as well as the original <span id="spanHghlt5d68">plugs</span> do.</p>
<p>2. Safety Inner Design: Integral Copper Bar<br>Huntkey <a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYh1EOGJEMsUxbMbSwfYHf5mjOLSucivG1IVfjoG9rhGg62ue8sSWYwRlSTFRstFF8w-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoq213B7afQmJrKFdjRAZmBm78Clc011xoDYcfCzczkMwlHpS24Ou7OAw1qk6DCfT4x46BLLsWlIkT1jaHeONP8sIYSdqSFusu5Y5PNWFlLsfvYBOtX12-2BJLaQE6HyxjV-2FeUTbDYULQMeBzWhN4hUrH-2Fw-3D-3D" rel="nofollow" target="_blank">power strips</a> adopted <span id="spanHghltdb35">an</span> integral copper bar design, which enhanced the conduction ability. Also, it can improve the elasticity of <span id="spanHghltac66">a</span> switch, making the best experience <span id="spanHghltc3d0">for consumers</span> when using it. The last but most important <span id="spanHghltd56b">element</span> is that with this design, it can promote the efficiency but <span id="spanHghlt0600">lower electric bills</span>.</p>
<p>3. Reliable Flame-retardant Material<br><a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYh1EOGJEMsUxbMbSwfYHf5mjOLSucivG1IVfjoG9rhGg62ue8sSWYwRlSTFRstFF8w-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoq7-2Bo9NJrca3XjYVNTFzByHoSjtrvK0qrDy9ZYIA-2FxqA4DUIc9B-2BGxqJN73zir416QhT2x4JtE6zfX0k-2B0zCOgVURpovL5f6uAKphOMDkvdcujeqLzg6dyhsFYfRRSBYkEHPNbZxNFgYrjbvCLwht-2BCg-3D-3D" rel="nofollow" target="_blank">Huntkey power strips</a> are made of flame-retardant material, which is able to withstand high heat and temperatures. There is no deformation at 100â and even without flames at 750â.</p>
<p>4. 3-year warranty<br>Huntkey can provide <span id="spanHghltb294">the</span> best service and <span id="spanHghlt0333">a</span> 3-year warranty.<br>Please visit Huntkey site and Amazon US to get the detail information:<br><a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasaihpiOhHXQsimPOznDTgcIi7hgnzDisXG8wSau1ecEcZL4FQl7359vWwdyyG4letweYb8xxfrgH-2BPediuk4fT1xpjf9Au8ps3YhnLoO693K7krTit6NiUKM1L1apa65WSq8xzlc0HTM1-2Fg85-2F0Mt2cbykERa3dVoNR28Fhz3JVpXyImXhqk5COITUWOCq643Q-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqv4eylhgv6kdXTudnfVEt8u7j72BTtUmMJ885huBwfaO7l6if5I72egcEfLfwmyaA8xZzrtVJMqw51ckgi-2FENv0S8Fv-2F3fD1PrFaKB4sFR46mqMW2FUDptcAA0EG7x4ZvaMDfj2lbwyJJf5rVFrZL1g-3D-3D" rel="nofollow" target="_blank">https://www.amazon.com/Huntkey-Outlets-Protector-Technology-Extension/dp/B079M63C38/ref=sr_1_8?ie=UTF8&qid=1535184959&sr=8-8&keywords=Huntkey</a></p>
<p><a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasaihpiOhHXQsimPOznDTgcIi7hgnzDisXG8wSau1ecEcZL4FQl7359vWwdyyG4letweYb8xxfrgH-2BPediuk4fT2k6hYQXNn-2FYtMjJTbglx49bPX8BKE9hv3HwRXcG9LRSi8YsmAz5K0pXeDGkUCQGHOEsltPngDpC-2FEij3udnYX3nASxcixAS1vzloY5sW0eJA-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoq6n298FL-2B20EHUT6YMx-2FsK7cvlfPDhQlwijNtD7DwUorIwGYRv856iY5GpHujdKJ7EUyGUv5NaLs1k9yJXrYSipa3JsRTQpMusorxWiLdLvfUtYPOzXVb3dQ9oqQDhqdk9qOHxwcjf2mzAwaFL9dGIg-3D-3D" rel="nofollow" target="_blank">https://www.amazon.com/Huntkey-Outlets-Protector-Technology-Extension/dp/B07F3KLXMC/ref=sr_1_1?ie=UTF8&qid=1535185454&sr=8-1&keywords=Huntkey+SMC807</a></p>
<p><a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasaihpiOhHXQsimPOznDTgcIi7hgnzDisXG8wSau1ecEcZL4FQl7359vWwdyyG4letweYb8xxfrgH-2BPediuk4fT2nWVQjaeAFZanTqwC8J2AKuWMSyX4ng-2BHjQy4KDVWFSmo6rKpEGnOiWVX-2FWSI3CvrDuMbUOiye32UorNIeuJjhO1JAbClyNGn2y2-2FI-2BZMfNA-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoq1dgiOBi-2B-2FR6LnXwBKEOkmpPh0WBgoSOmlcSgh8XLy-2Bmukt8QqOLziLLSNjVG-2B2ID-2F0uN0Mu-2BY-2F6YA7la8c-2BDHqKdq-2FzH6kIrakB2XvCvmfpVhZ-2FT909i1Dch-2BB4uBQGNDflGhhlUl3F5Tnp83WFsrQ-3D-3D" rel="nofollow" target="_blank">https://www.amazon.com/Huntkey-Outlets-Protector-Technology-Extension/dp/B07F3SFDKY/ref=sr_1_1?ie=UTF8&qid=1535185517&sr=8-1&keywords=Huntkey+SMC127</a></p>
<p><b>About Huntkey<br></b>Huntkey, founded in 1995 and headquartered in <span class="xn-location">Shenzhen</span>, is a member of The International Power Supply Manufacturer's Association (PSMA) and a member of The China Power Supply Society (CPSS). With branch companies in the <span class="xn-location">USA</span>, <span class="xn-location">Japan</span> and other areas, and cooperating factories in <span class="xn-location">Brazil</span>, <span class="xn-location">Argentina</span>, <span class="xn-location">India</span> and other countries, Huntkey has specialized in the development, design, and manufacturing of PC power supplies, industrial power supplies, surge protectors, adapters and chargers for many years. With its own technologies and manufacturing strength, Huntkey has served Lenovo, Huawei, Haier, <span id="spanHghltecf3">Dell</span>, ZTE, <span id="spanHghlt2893">Best Buy</span> and many other large enterprises for years, and has received unanimous recognition and trust from most of its customers.<br><br>For more information about Huntkey, please visit:<br><a href="http://email.prnewswire.com/wf/click?upn=7pXYN9UXijMIpxbYHNPIYo4Fki3WzQ8Vl8OrIHURYus-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqFOBFXMJHSbqgkJ-2FHrdt-2FiKhLpS0D-2FxiQIZyXD-2Bjte4fyf9aGE1bOGl59peCwC2HKDZzOLArOv-2FduI4jtTdua6oO9eTc21Ow3tfNvelpC7hVzOXgnr0AYF-2FgxMFO1psOpfxnkzevtBw1QN5eRu60W7A-3D-3D" rel="nofollow" target="_blank">https://en.huntkey.com/</a><br><a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj654jPPxdcG71U6iNVS33CBI-2B9lNahP8gUn9eTJZNKma_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75CXUKyD2hHzkjRPus14ZaIM7Yh8ybmsvPGu5jF-2F-2BcbX4khlhbuqJa946UXQiZpgJSXYaosMKw-2BFytIRq1nxaQbNfrLml3JeUNBXGRN9q115bjHHYNUiAdCV7jR8xMUwoqvNN-2BbB98l0SmbyK3kHvWovjrNclDisSZ0v-2B31mGBoE4UejWa87Dmr42DDbarw0WbWfmlVsVAxfSSuop5pqb6-2FqTQqrtnVkJTv61otQCRgz5vD-2FYxIQEHnxPRXrxC2BNNknkVqnrTFjRZi2f1TYAjhA-3D-3D" rel="nofollow" target="_blank">http://www.facebook.com/HuntkeyGlobal/</a></p>
<p><br><br> </p>
<p> </p>
<p> </p>
<p> </p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th 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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Inspur Electronic Information Industry Co., Ltd</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 24, 2018 06:20 PM EST </span></h5></th><th class="expander" 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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">FREMONT, Calif.</span>, <span class="xn-chron">Aug. 24, 2018</span> /PRNewswire/ -- On <span class="xn-chron">August 23</span>, at KDD2018 <span class="xn-location">London</span> -- a premier global conference focused on artificial intelligence -- Inspur released the FPGA computing acceleration engine TF2 supporting TensorFlow, which helps AI customers quickly implement FPGAs based on mainstream AI training software and deep neural network model DNN on inference. It delivers high performance and low latency for AI applications through the world's first DNN shifting technology on FPGAs.</p>
<p>At present, using the FPGA technology to achieve customizable, low latency, high performance and high power-consumption ratio for AI inference application has become the technical route adopted by many AI companies. However, before FPGA technology enters into large-scale AI business deployment, there are still many challenges such as high software writing threshold, limited performance optimization, and difficult power control. The goal of Inspur's TF2 Compute Acceleration Engine is to solve these challenges for customers. </p>
<p>The TF2 computing acceleration engine consists of two parts. The first part is the model optimization conversion tool TF2 Transform Kit, which optimizes and transforms the deep neural network model data trained by the framework such as TensorFlow. It greatly reduces the size of the model data file, as it can compress 32-bit floating-point model data into a 4-bit integer data model, making the actual model data file size smaller than the original 1/8 and basically keeps the rule storage of the original model data. The second part is the FPGA intelligent running engine TF2 Runtime Engine. It can automatically convert the previously optimized model file into FPGA target running file. In order to eliminate the dependence of deep neural network such as CNN on FPGA floating-point computing power, Inspur designed the innovative shift computing technology, which can quantize 32-bit float-point into 8-bit integer data. Combined with the aforementioned 4-bit integer model data, the conversion convolution operation floating-point multiplication is calculated as an 8-bit integer shift operation, which greatly improves the FPGA for inference calculation performance and effectively reduces its actual operating power consumption. This is also the world's first case of implementing the shift operation of deep neural network DNN on FPGA under the premise of maintaining the accuracy of the original model.</p>
<p>The SqueezeNet model on the Inspur F10A FPGA card shows excellent computational performance for the TF2 computing acceleration engine. The F10A is the world's first half-height and half-length FPGA accelerator card to support the Arria 10 chip. SqueezeNet is a typical convolutional neural network architecture which is a streamlining model but its accuracy is comparable to AlexNet. It is especially suitable for image-based AI applications with high real-time requirements. Running the SqueezeNet model optimized by the TF2 engine on the F10A, the calculation time of a single picture is 0.674ms while maintaining the original accuracy. It is slightly better than the currently widely used GPU P4 accelerator card in terms of calculation accuracy and delay. </p>
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<td class="prnsbts prnrbrs prnvab prnsbbs prntac prnpl6 prnsbls prnpr6"> <p class="prnews_p"><span class="prnews_span">Device</span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span">Peak Power</span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span">Date Type</span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span">Top1</span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span">Top5</span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span">FPS (images/s)</span></p> </td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">F10A </span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">45W</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">INT8</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">57.62%</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">79.98%</span></p> </td>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">1484</span></p> </td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">P4</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">75W</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">FP32</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">58.14%</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">80.79%</span></p> </td>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">1323</span></p> </td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">P4</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">75W</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">INT8</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">56.79%</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">79.76%</span></p> </td>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">1456</span></p> </td>
</tr>
</tbody>
</table>
</div>
<p>TF2 w/ F10A VS GPU</p>
<p>The Inspur TF2 computing acceleration engine improves the AI calculation performance on the FPGA through the technical innovations such as shift calculation and model optimization, and lowers the AI software implementation threshold of the FPGA. It supports the FPGA to be widely used in the AI ecosystem to promote more AI applications. Inspur plans to open TF2 to its AI customers, and will continue to upgrade and develop optimization technologies that can support multiple models, the latest deep neural network model and FPGA accelerator cards using with the latest chip. It is expected that the performance of the next-generation high-performance FPGA accelerator card will be three times of F10A.</p>
<p>Inspur is the world's leading AI computing platform provider, offering a four-layer AI stack of computing hardware, management suite, framework optimization, and application acceleration to build an agile, efficient, and optimized AI infrastructure. Inspur has become the most important AI server supplier for Baidu, Ali and <span class="xn-money">Tencent</span>, and has maintained close collaboration in systems and applications with leading AI companies such as Iflytek, SenseTime, Fac++, Toutiao and Didi. Inspur strives to help AI customers achieve maximum application performance improvement in voice, image, video, search engine, and network. According to IDC's 2017 China AI Infrastructure Market Research Report, Inspur's AI server market share reached 57% in the last year.</p>
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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Hot Pepper, Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 24, 2018 01:48 PM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Hot Pepper Introduces Spicy New Smartphones in US Markets</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">DALLAS</span>, <span class="xn-chron">Aug. 24, 2018</span> /PRNewswire/ -- Hot Pepper, Inc. is a new 4G LTE smartphone manufacturer that will be launching feature rich handsets at affordable pricing in time for the holidays. Carrying their out-of-the-box strategy into the branding of their handsets, Hot Pepper will launch with four handsets that include the Jalapeno, the Hot Pepper XL, Poblano, and the Ghost. The smartphone handsets will be compatible with all 4G LTE networks nationwide and will be available at retailers and online at the end of <span class="xn-chron">October 2018</span>. </p>
<p>Hot Pepper is a Top 10 distributor of the leading smartphones, distributing over 10 million handsets in <span class="xn-location">China</span>. Capitalizing on a partnership with Liberty Mobile, they will launch the new handsets with a bundled service offering. Hot Pepper enlisted one of the wireless industries' most experienced marketing firms, The Time Group based in <span class="xn-location">Dallas, Texas</span>, to launch their brand in the US. </p>
<p>"We are thrilled to be working with Hot Pepper," stated <span class="xn-person">Margaret McKoin</span>, 30-year wireless industry veteran and CEO of The Time Group. "We have seen the quality of their products and we know these smartphones will quickly become a preferred brand in the US wireless market."</p>
<p>With US headquarters located in <span class="xn-location">Irvine, California</span> and regional offices in <span class="xn-location">Dallas, Texas</span>, <span class="xn-location">Kansas City, Kansas</span>, and <span class="xn-location">Lahaina, Hawaii</span>, the community centric Hot Pepper will launch their brand today, <span class="xn-chron">Friday, August 24th</span> with a campaign titled, <b>"Give a Phone, Get a Smile</b>." The campaign will include digital and social media elements. Hot Pepper will be partnering with non-profit organizations and restaurants across the US. Participants can enter to win two free smartphones from Hot Pepper and a year of free phone service sponsored by Liberty Mobile when they visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj3Tqv3LTFgMbktgf2VI2YlMDLLRSKkWV95Y69DIlE-2FVJ_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ejHvyBGIVVGD70NI5-2FS4TEWXTR-2B6aJt6knJcfZN6YX-2Bj3pf-2Fy3-2BlOvhbt56fK9FoSBK8oZzbeWyPZnsDL9iTCNuGOjOW5lBnxjD7gD5kA5okq81dz1QfiRA4CXPw391R31c-2BIxKg8sxKz7QNBTKBmdEAJFM7m61xBpp6ta9ZX9g0gmVQpmEtJkjC7yHcjeE1wzw3RUxkeGZk1WXSKzeM72rcz695MBKzZiE1Gpkf8ze-2BOk84zDSPzq-2FES8uq-2Fp43JzAnfIsPah6SVFl2gpmOLw-3D-3D" rel="nofollow" target="_blank">http://www.hotpepperusa.com/contest</a>.</p>
<p>"The intention of the promotion is to encourage participants to keep a phone for themselves and give one away to someone special who really deserves it," commented Hong Peow (HP) Ong, CEO of Hot Pepper. "It would make the perfect gift for a loved one or a great way to say 'Congratulations', 'Good Luck', or 'You can do it!'"</p>
<p>For more information on Hot Pepper, please visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj3Tqv3LTFgMbktgf2VI2YlO-2FJYl9jn2xUZRPCIxqlIZu_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ejHvyBGIVVGD70NI5-2FS4TEWXTR-2B6aJt6knJcfZN6YX-2Bj3pf-2Fy3-2BlOvhbt56fK9FoSBK8oZzbeWyPZnsDL9iTCNuGOjOW5lBnxjD7gD5kA5okq81dz1QfiRA4CXPw391ROsnirs2JncpoKX5Zp7kMklUTVGdfzI3DfgC66sJBgHqwpdC-2FTUdRaRNarCvKGiwUuc2nrvEA6eDtCQaZHewV-2FwRg07sqBJVJDBpiD1BtMqpHvs8WHRH2lWQjVZgR6-2B88cJU7niKjNtBN1-2FZjmmLUlA-3D-3D" rel="nofollow" target="_blank">http://www.hotpepperusa.com</a>.</p>
<p><b>Media Contact:</b> <br><span class="xn-person">Margaret McKoin</span>, The Time Group<br><a href="file://10.86.178.63/AppData/Local/Microsoft/Windows/AppData/Local/Microsoft/Windows/Temporary%20Internet%20Files/Content.Outlook/5PUW57M4/margaret@thetimegroup.net" rel="nofollow" target="_blank">margaret@thetimegroup.net</a><br>817-403-0866</p>
<p> </p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Sharp Electronics Corporation USA</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 24, 2018 09:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Sharp Introduces New Desktop Printers For The Advanced Office</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>New desktop printers and copiers offer a compact design as well as a low cost per page, making them economical for businesses to run.</strong><p><span class="xn-location">MONTVALE, N.J.</span>, <span class="xn-chron">Aug. 24, 2018</span> /PRNewswire/ -- Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation (SEC) announces four new additions to its desktop multifunction printer line, which include two monochrome desktop printers and two monochrome desktop copiers. </p>
<p>The new MX-B350P and MX-B450P desktop printers offer speeds up to 35 and 45 pages per minute respectively, with easy integration with the leading mobile technologies, allowing for easy printing from tablets and smart phones. Taking into account today's mobile workforce, these new models also offer an intuitive user experience, as well as a compact footprint and wireless capability, making them easy to place in virtually any size office environment. </p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734579/Sharp_Electronics_Corporation___MX_B450P_slant.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>With the new MX-B350W and MX-B450W multifunction printers (MFPs), Sharp is bringing an economical MFP offering to the market while at the same time providing outstanding print quality, out-of-the box copying, network printing, and network scanning and faxing capabilities. </p>
<p>All four desktop models can print on letter, legal and statement size paper, as well as envelopes. The products also comply with the latest EnergyStar<sup>®</sup> standards and deliver a low cost per page, making them very economical to operate. </p>
<p>"We're excited to announce these new models in the Sharp desktop product line," said <span class="xn-person">Shane Coffey</span>, Vice President, Product Management, Sharp Imaging and Information Company of America. "Sharp continues to drive innovation by creating new offerings that raise the bar for entry level print and MFP devices." </p>
<p>The new MX-B350P/MX-B450P desktop printers and MX-B350W/MX-B450W multifunction printers will be available for purchase in early <span class="xn-chron">September 2018</span> via authorized Sharp dealers and direct sales.</p>
<p><b>About Sharp Electronics Corporation<br></b>Sharp Electronics Corporation is the U.S. subsidiary of <span class="xn-location">Japan's</span> Sharp Corporation. Sharp is a worldwide developer of one-of-a-kind home appliances, networked multifunctional office solutions, professional displays and energy systems. Sharp was honored as an inaugural Thomson Reuters Top 100 Global Technology Leader in 2018, recognized as one of the tech industry's most operationally sound and financially successful organizations.</p>
<p><b>About Sharp Imaging and Information Company of America<br></b>Sharp Imaging and information Company of America, a division of Sharp Electronics Corporation, markets Sharp's business products, including the advanced MX Series multifunction printer (MFP), that help companies manage workflow efficiently and increase productivity. As a leader within the MFP industry, Sharp MFPs feature the Sharp OSA<sup>®</sup> development platform, which seamlessly integrates network applications to create a personalized MFP that can meet virtually any business need, and Scan<sup>2</sup> technology, which scans two-sided documents in a single pass to enhance scanning reliability and preserve document integrity. </p>
<p>For more information on Sharp's business products, contact Sharp Electronics Corporation, 100 Paragon Drive, <span class="xn-location">Montvale, N.J.</span>, 07645. For online product information, visit our website at <a href="http://email.prnewswire.com/wf/click?upn=2yczwDTmz58XW-2Fbz1OhNWLzvUSi7ZDedlVJBZfyxoJ3YrpXf8Ae6bSGNL8n4-2BM-2BS_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75GY3Qz1OIx0htYK0zz70GLUa46AEQ7SHcAyoAjOw1ke7S1jKMUAMUTMnuKvi8oHtn3r7GOEJsJlQZAfSgi0CgwiQYbpd94drXsx-2BWN4iQXqHamqUNGMI-2BWRzm7-2BaHIaeoWawiIQCO7R5X-2BhJGXYiNQQGTq6316sX4iFTFrsGe2PQFSg8-2Bh9ey1QW6Qwg9ofSJhTt2M-2BnXtgJoLvca9kuR-2BmMHCO1CVv5HpSY0IDWLHBA6Z1aP0VCsZqmbRlXbfqBkdrt-2FaZsebDtiazEgnUQtHw-3D-3D" rel="nofollow" target="_blank">siica.sharpusa.com</a>. </p>
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<p><b>CONTACT:<br></b><b>Peppercomm for Sharp<br></b><span class="xn-person">Matt Luzuriaga</span><br>212.931.6187 <br><a href="mailto:MLuzuriaga@peppercomm.com" rel="nofollow" target="_blank">MLuzuriaga@peppercomm.com</a> </p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From DJI</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 09:30 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="prntac"><i>Mavic 2 Series Features Two Industry First Camera Options With New Intelligent Features And Optimized Flight Performance </i></p>
<p><span class="xn-location">NEW YORK</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- DJI, the world's leader in civilian drones and aerial imaging technology, today introduced a new era for camera drones with two additions to its iconic Mavic series: Mavic 2 Pro, the world's first drone with an integrated Hasselblad camera, and Mavic 2 Zoom, the world's first foldable consumer drone with optical zoom capability.</p>
<p>The Mavic 2 is the most advanced DJI camera drone ever built, designed for professionals, aerial photographers and content creators. Incorporating the iconic folding design of the world's most popular Mavic Pro, the Mavic 2 is a powerful platform with new gimbal-stabilized cameras and advanced intelligent features like Hyperlapse and ActiveTrack for easier and more dynamic storytelling. With an impressive flight time of up to 31 minutes and a more stable video transmission system, Mavic 2 delivers the optimal flight experience for capturing epic shots.</p>
<p>"When the Mavic Pro was launched two years ago, it redefined the way people looked at a drone and expanded possibilities for creators around the world," said <span class="xn-person">Roger Luo</span>, President at DJI. "Today, we enter a new era of aerial photography with the introduction of DJI's new flagship product, the Mavic 2 series. The Mavic 2 Pro and Mavic 2 Zoom will enable photographers and videographers to take their inspirations to the air quickly and elevate their creative ideas to new heights."</p>
<p><b>Mavic 2 Pro: Superior Image Quality with Hasselblad</b></p>
<p>Co-engineered in partnership with Hasselblad, the world's leader in medium format photography, the Mavic 2 Pro is the world's first drone with an integrated Hasselblad camera for outstanding image quality with superior light and color performance. Housing a 1-inch CMOS sensor with a 10-bit Dlog-M color profile, the camera captures four times as many levels of color per channel compared to Mavic Pro to provide maximum flexibility for photo and video editing. The Mavic 2 Pro can capture 20-megapixel aerial shots with utmost color accuracy using Hasselblad's unique Hasselblad Natural Color Solution (HNCS) technology, while an adjustable aperture from f/2.8-f/11 provides more control across a wide variety of lighting conditions. With <span class="xn-money">4K</span> 10-bit HDR support, the Mavic 2 Pro can be plugged into a <span class="xn-money">4K</span> TV with HLG and will play back footage with the right color tones.</p>
<p><b>Mavic 2 Zoom: A Dynamic Perspective with Optical and Digital Zoom </b></p>
<p>Powered by a 1/2.3-inch CMOS sensor, the Mavic 2 Zoom is DJI's first foldable consumer drone with zoom, providing a dynamic perspective that ushers in a new era of creative storytelling. With the Mavic 2 Zoom, you can get closer to your subject at a moment's notice by combining two-times optical zoom (24-48mm) with two-times digital zoom to simulate a 96mm telephoto lens that captures lossless video in full HD resolution. Hybrid auto-focus on the Mavic 2 Zoom combines phase and contrast detection for higher focus accuracy with an increased focus speed of up to 40% faster than before. Shoot vivid 12-megapixel photos or take advantage of the new Super Resolution feature that uses optical zoom to automatically capture and stitch nine photos together for a highly detailed 48-megapixel image, making it an ideal option for landscape photography. </p>
<p>Exclusive to the Mavic 2 Zoom, the new Dolly Zoom QuickShot mode opens a new visual language for storytelling that was previously reserved for professional cinematographers. It creates an otherworldly warped perspective by automatically zooming in as it flies away from its subject, keeping the subject the same size while the full background of the scene is revealed. </p>
<p><b>Mavic 2 Series: DJI's New Flagship Consumer Drone with Powerful Camera Options</b></p>
<p>Both cameras capture vivid <span class="xn-money">4K</span> ultra-high definition video with extreme detail, recording at a maximum bitrate of 100 megabits per second using the H.265 compression codec to give you an exceptional degree of latitude in post-production workflows. For photographers, new Enhanced High Dynamic Range capabilities blend a sequence of photos for ghost-free high dynamic range, giving the Mavic 2 Pro an impressive 14 stops of dynamic range and Mavic 2 Zoom up to 13 stops.</p>
<p><b>New Intelligent Tools For Epic, Cinematic Shots</b></p>
<p>The Mavic 2 is the ultimate tool for aerial content creation with new intelligent flight modes that make capturing professional-quality results almost effortless. A new Hyperlapse feature[1] produces establishing shots that show the passing of time, which you can share to social media immediately. JPEG and RAW photos can be simultaneously saved on a Micro SD card or the internal storage, leaving more room for post editing. Choose between Circle, Course Lock, Waypoint or Free mode to create timelapses with a simple tap of a button in the DJI GO 4 Mobile App: </p>
<ul type="disc">
<li><b>Free</b> - pilots the drone manually while shooting a Hyperlapse video. </li>
<li><b>Circle</b> - automatically flies the drone in a circular pattern around a subject you select to create a timelapse video that captures the action. </li>
<li><b>Course Lock</b> - keeps the camera fixed on shooting subject while the drone flies in a straight direction to create a unique perspective. </li>
<li><b>Waypoint</b> - plans a complex flight path based on both altitude and GPS coordinates to capture complex shots. </li>
</ul>
<p>Keeping a moving subject in the frame is now easier than ever with ActiveTrack 2.0. This enhanced auto-track feature delivers a powerful combination of autonomous tracking and obstacle sensing capabilities never before seen in a DJI drone. Using the main camera and the front dual vision cameras, the Mavic 2 creates a three-dimensional map of the area in front of it, and uses new trajectory algorithms to analyze motion and predict the subject's path up to three seconds in the future. When tracking a target, the Mavic 2 can recognize and avoid obstacles while shooting your target without interruption. It can stay on target, even if your subject momentarily goes behind an obstacle, and can track the subject at higher speeds of up to 44 mph (72 km/h).[2]</p>
<p><b>Safer, Smarter and Stable Flight</b></p>
<p>The Mavic 2 delivers autonomous flight capabilities that help you capture shots with even more confidence in complex environments. A fully upgraded FlightAutonomy[3] system transmits data to a more powerful central processor for more accurate obstacle sensing and safer flight. For the first time ever in a DJI drone, Mavic 2 has 10 sensors on all sides of the aircraft to automatically detect obstacles in its path and help prevent collisions[4], allowing you to focus on capturing the perfect shot. </p>
<p>An improved Advanced Pilot Assistance System (APAS) allows the aircraft to analyze its surrounding environment and automatically fly around obstacles without stopping. In addition, the Mavic 2 has a Bottom Auxiliary Light that turns on automatically to ensure safe and precise landings in low-light situations. </p>
<p>A newly designed OcuSync 2.0 video transmission system enables a more stable connection between the drone and its remote controller. The system features stronger interference resistance and auto-switching capabilities that supports both 2.4 GHz and 5.8 GHz frequency bands with the capability to use different frequencies for uplink and downlink data streams. It delivers 1080p video transmission feeds at a distance of up to 8km[5], allowing you to instantly edit and upload Full HD footage directly from the video cache in the DJI app in a wider variety of situations. Original resolution photos in JPEG can be saved directly to your mobile device, so you can immediately share what you create without the need to transfer files from the drone. </p>
<p><b>Aerodynamic</b><b> Design and Extended Flight Time</b></p>
<p>The Mavic 2's redesigned, more aerodynamic airframe reduces body drag by up to 19% compared to the Mavic Pro, allowing the Mavic 2 to fly at speeds of up to 44 mph (72 km/h) in Sport mode. Combined with a more efficient, quieter propulsion system and noise reducing propellers, the Mavic 2 has a maximum flight time of up to 31 minutes. </p>
<p>To ensure crisp photos and smooth, shake-free footage, the Mavic 2 houses an ultra-precise three-axis mechanical gimbal to stabilize its camera even during high-speed motion. Photos and videos can be saved directly to the drone using its 8 GB onboard storage. All DJI users have control over how their data is stored and managed, as part of DJI's commitment to protecting its customers' data.</p>
<p>A redesigned remote controller features detachable control sticks for ease of storage and portability. The Mavic 2 is compatible with DJI Goggles with the gimbal (yaw) control range up to <span id="spanHghlt6ed7">-75° â +75°</span> in Head Tracking mode, offering users a more immersive FPV flight experience.[6] </p>
<p><b>Price and Availability</b></p>
<p>The US retail price of a Mavic 2 Pro, including the drone, battery, remote controller, charger, and four pairs of propellers, is <span class="xn-money">$1,449 USD</span>. The US retail price of a Mavic 2 Zoom, including the drone, battery, charger, remote controller and four pairs of propellers, is <span class="xn-money">$1,249 USD</span>. A Fly More Kit, including two additional batteries, a multi-battery charging hub, a car charger, a battery to power bank adapter, two pairs of propellers and a carrying bag, retails at <span class="xn-money">$319 USD</span>. A gimbal replacement service exclusively for Mavic 2, will be available soon. </p>
<p>Starting today, the Mavic 2 is available for purchase at <a href="http://email.prnewswire.com/wf/click?upn=zySGXW1QLHU8t7wSbPI8iADmwAaKTbie2jeFmcdktofe4ZxiMjv7WiiEn9HTRiBAADLrMFfjH3Wq4uU-2BlivQrCGeJ7SKHcNWXYoYKd9-2Br6azSBLZfZuzvM7zu1-2F-2BdbYUEJeBDYf4E0csSnYV-2BxYwP-2BA0-2FAotHhOqs9psjbNRT0E-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75jmRRlazc0Y3byUeqq65A8IRyNokOmLCCO2r2p7K5mcIBEe4kigq5ZDEXFUBJXgtg34iRW3TYTLRhbrK5V7F4RThvpIxqC8YO0yAnTntXjM-2FVPYS1OeMtaK9ouZsTpfcjMwsC-2FodzKkOM0sxzcJxe7NyU2njuLQgXqA15qbonl8nOrbzXuSKAl3I9A1-2FMIEDL2-2FrZhqWfu4e8EeuivzTSBUWXkWtQcOUaEjyYEy7O-2BQ-2FT1qTbEbA8kY9FUUnhb8qztNKcfG-2BwBx5CfHYfIfMYBw-3D-3D" rel="nofollow" target="_blank">store.dji.com</a> and the four DJI Flagship Stores. For more information on all the new features and capabilities of the Mavic 2, please visit <a href="http://email.prnewswire.com/wf/click?upn=zySGXW1QLHU8t7wSbPI8iADmwAaKTbie2jeFmcdktofe4ZxiMjv7WiiEn9HTRiBAr3sq-2BbSVOXLzPocnVikZiTv-2Bi9zc-2FrCA9vgZ7k9OgISMtSBhp5C6dr5qK-2FX3iU27x6q2Fg0ux-2B11rRtwm-2BKFm8-2FJ1rTsioCwiioAiRTWkNRgSW-2BQdNtp44faRlAYWBzm_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75jmRRlazc0Y3byUeqq65A8IRyNokOmLCCO2r2p7K5mcIBEe4kigq5ZDEXFUBJXgtg34iRW3TYTLRhbrK5V7F4RThvpIxqC8YO0yAnTntXjM-2FVPYS1OeMtaK9ouZsTpfcjNw59OSUwDbwM1oTxtfiVL0gth5gWTtzsl70Cs5g9CDyGiM-2Bs-2B3x0DZoKnWppblF2aO6pOlT8HdbWFsVPJTImXksmFjNbZFhT38AY7ZxTxOOfb2oDETJffcqqSg-2FiTzpsIR7qrVQeoOjWV-2BVofIYqFg-3D-3D" rel="nofollow" target="_blank"><span id="spanHghlt0b6a">https://www.dji.com/mavic-2</span></a><span id="spanHghlt3494">.</span> </p>
<p><b>DJI Care Refresh</b></p>
<p>DJI Care Refresh is available in select countries and provides peace of mind for new Mavic 2 owners. DJI Care Refresh covers accidental damage to the aircraft, gimbal or camera during normal use for up to 12 months, and for an additional charge, the plan will offer up to two full replacements that are new or equivalent in condition. DJI Care Refresh is available for <span class="xn-money">US$129</span> before the new Mavic 2 is activated, or within the first 48 hours after activation. For more info or service availability in your country, please visit <a href="http://email.prnewswire.com/wf/click?upn=zySGXW1QLHU8t7wSbPI8iADmwAaKTbie2jeFmcdktofe4ZxiMjv7WiiEn9HTRiBAb4sFuEa3Qw4XffOVybjBMDUIEUBgnSFaGn0H43NjpHxgyCeFEylNCrIGc-2F-2FJIvxyj5h8Mb-2FwhiW-2FpMmYq6Rv1t-2FFTexvzK6HSK4p3DXi1Ii3vwXcB67Cb4gg7Hb-2ByTfifWZIH8LXn73omI7BXDO-2FEBWOQwAUCnnu-2BcEodyYkNZp6cqvjLfnNAUWVNlLdwM6Q_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75jmRRlazc0Y3byUeqq65A8IRyNokOmLCCO2r2p7K5mcIBEe4kigq5ZDEXFUBJXgtg34iRW3TYTLRhbrK5V7F4RThvpIxqC8YO0yAnTntXjM-2FVPYS1OeMtaK9ouZsTpfcjofGL3xCattYpTNXWrHWakPdHSWudtn9hrxh1aJqMSjZwnjioCyXULNa5LU-2B-2BQvMTV8hwZN-2BGD5peRrcoPkkaSsPd39kIeM7cQizHPOhMLHAlL3WZK5vorYSek3kVfydk-2F-2FLX-2FV3n0Tp4B6ABF5LeQw-3D-3D" rel="nofollow" target="_blank">https://www.dji.com/service/djicare-refresh</a><b>. </b></p>
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<td class="prnsbt1 prnsbr1 prnvab prnsbb1 prnpl6 prnsbl1 prnpr6"> <p class="prnews_p"><span class="prnews_span">[1] The upcoming "Task Library" feature, which saves the flight path for repeated shots that can capture unique content from different times of day, will be available soon. <br><br>[2] The Mavic 2 cannot sense obstacles during high speed flight (high speed tracking and Sport mode). <br><br>[3] FlightAutonomy only provides a certain amount of protection in specific modes and environments and does not compensate for user judgment during flight. Please be aware of your surroundings and App notifications when operating the Mavic 2 to ensure safety. <br><br>[4] Obstacle Sensing includes left/right, up/down, and forward/backward. Sensing for left/right directions is only available with ActiveTrack and Tripod Mode. Omnidirectional Obstacle Sensing does not cover all 360 degrees of the Mavic 2 aircraft. <br><br>[5] Unobstructed, free of interference, when FCC compliant. Maximum flight range specification is a proxy for radio link strength and resilience. Always fly your drone within visual line of sight unless otherwise permitted. <br><br>[6] The DJI Goggles support a 2.4 GHz frequency band only, while the DJI Goggles RE support both 2.4/5.8 GHz frequency bands and real-time auto-switching for better performance. The use of a spotter is essential when wearing DJI Goggles or Goggles RE. The aircraft should not fly beyond the spotter's line of sight.</span></p> </td>
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<p><b>Photos and Videos Available for Download: </b><a href="http://email.prnewswire.com/wf/click?upn=zySGXW1QLHU8t7wSbPI8iADmwAaKTbie2jeFmcdktofe4ZxiMjv7WiiEn9HTRiBAOMu-2BfJ0X-2BIhxf8sRd-2BNcJQAqM8hfX4vQBL9U8Mo1loNNylK4qZU8KAxVJCWSdUaMuNkhuHzAD2bSG0ZhnTqVQUyVJ5lU1fABiQ0PVyLnaCMkj7EAQbY0qOOL2O9rkIlD_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75jmRRlazc0Y3byUeqq65A8IRyNokOmLCCO2r2p7K5mcIBEe4kigq5ZDEXFUBJXgtg34iRW3TYTLRhbrK5V7F4RThvpIxqC8YO0yAnTntXjM-2FVPYS1OeMtaK9ouZsTpfcjteoiqy2nW9w-2BuO0lixD0jv8wUxZqKji1GUFs9pax-2B8mCGg-2FUcpw-2FG2oKj5dSu4Zb-2FBo3BE8YfcRhN7lwdcWAVzu4oXBh5Lf5DcXCH4FGG8S56fcy7kzF6DlZok5IV0dGhoY5i2aHCXCi4Uobk3Fz8Q-3D-3D" rel="nofollow" target="_blank">https://bit.ly/2B1BMRP</a></p>
<p><b>About DJI</b></p>
<p>DJI, the world's leader in civilian drones and aerial imaging technology, was founded and is run by people with a passion for remote-controlled helicopters and experts in flight-control technology and camera stabilization. The company is dedicated to making aerial photography and filmmaking equipment and platforms more accessible, reliable and easier to use for creators and innovators around the world. DJI's global operations currently span across the Americas, <span class="xn-location">Europe</span> and <span class="xn-location">Asia</span>, and its revolutionary products and solutions have been chosen by customers in over 100 countries for applications in filmmaking, construction, inspection, emergency response, agriculture, conservation and other industries.</p>
<p><b>For more information, visit our:</b></p>
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href='http://email.prnewswire.com/wf/click?upn=z3qiKnBCpunqdJkRppsiEbSmnibeutBGHu9PCpp0b6U4Q4ZotzjXnIzJXOhYxAYUV-2BhEa5LeJNprAP5Olb1AJzWyXMkxZOa5MwTOgB1l5H9U2AW6bPlO9L43K3KkCiDjVUp7gtGfKZk51OkvGqVb0rFo1z8rPHbNlaogpB-2BxMQpUnmRy8PuFx-2FksgylvBq9r6fWlk3HTErpwu8Hn2KmYipLk44w-2F5zrvAZBr-2FtFzQzg-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le758bPFDMusk2LuLWCL39-2FEgxbJiSIyWDhqMEGtgIh10bYW5hwJ2ZoAAxFde430VDyZAzjNu5-2FBi3sMBmDxM-2FCnCs-2BWPrn-2FC7vciW2KgSX7I6Yhu-2BuhoEdP27A3Es1b5k0q-2BzZ5fxngsQDUXK2zfv54GMxQZjN4gNVkbVmx86Lx9JaCLH9jM3pzjpc-2BnoMBTnMjagXxsu8UOZM-2Fz-2FgQmjPnV0Jlb-2F6sC-2Fr3g4BiwspYLC1gktvqJuAihdPLmN83plME3Z49OT-2BYyIc73SacIVSwHw-3D-3D'style='Margin:0;color:#00607F;font-family:Montserrat,Arial,sans-serif;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left;text-decoration:none'>View in Browser</a></small> </p> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From FUJIFILM Corporation</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 09:24 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Fujifilm launches "instax SQUARE SQ6 Taylor Swift Edition", designed by instax global partner Taylor Swift</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">TOKYO</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- FUJIFILM Corporation (President: <span class="xn-person">Kenji Sukeno</span>) will launch "instax SQUARE SQ6 Taylor Swift Edition" and "instax SQUARE Film Taylor Swift Edition" on <span class="xn-chron">October 20, 2018</span>. The two products, designed by instax global partner <span class="xn-person">Taylor Swift</span>, will be new additions to the instax lineup, which allow users to shoot and enjoy on-the-spot photo printing.</p>
<p>The "instax SQUARE SQ6 Taylor Swift Edition" features a gold-colored newspaper pattern on a black base for a stylish body with a design similar to <span class="xn-person">Taylor Swift's</span> latest record-breaking album <i>reputation</i>. The metallic ring around the lens goes well with the gold design pattern, giving a luxurious finish. A faithful reproduction of <span class="xn-person">Taylor Swift's</span> autograph is printed on the back of the body. It also includes <span class="xn-person">Taylor Swift</span> original camera strap and film case. Original Taylor Swift Edition film, featuring a print of <span class="xn-person">Taylor Swift's</span> autograph on a black frame, will be released alongside the camera on <span class="xn-chron">October 20, 2018</span>.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734525/FUJIFILM_Corporation_Taylor_Swift_camera_front.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>The "instax SQUARE SQ6 Taylor Swift Edition and "instax SQUARE Film Taylor Swift Edition" are currently on display as part of the instax Experience Booth located at each stop of the critically acclaimed "<i><span class="xn-person">Taylor Swift</span></i> <i>reputation Stadium Tour</i>," which has broken multiple records to date and will culminate in <span class="xn-location">Japan</span> at the Tokyo Dome <span class="xn-chron">November 20</span> and 21. The tour opened at <span class="xn-org">University of Phoenix</span> stadium in <span class="xn-location">Glendale Arizona</span>, where the stadium announced TS set the all time concert attendance record. Management at MetLife stadium in East Rutherford NJ and at Gillette stadium in Foxborough Mass, both publicly stated that TS was the first female artist to ever play three consecutive nights at their stadiums. Also first female artist to play two consecutive dates at Croke Park in <span class="xn-location">Ireland</span>. More facts and records to follow. </p>
<p>The products of instax series have been widely used all over the world since its first launch in 1998, and cumulative shipments have exceeded 30 million units across the globe. Fujifilm will continue to spread the instant photo system "instax," which allows everyone to "enjoy printing photos as they take them," around the world.</p>
<div>
<table border="1" cellpadding="0" cellspacing="0" class="prntblns" id="convertedTable4796">
<tbody>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><u>1. Product Name</u> </span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span">(1) Instant Camera "instax SQUARE SQ6" Taylor Swift Edition</span></p> </td>
</tr>
<tr>
<td class="prngen3"><br></td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span">(2) Square format film "instax SQUARE Film" Taylor Swift Edition</span></p> </td>
</tr>
<tr>
<td class="prngen3"><br></td>
<td class="prngen3"><br></td>
</tr>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><u>2. Release Date</u> </span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span">Scheduled to go on sale October 20, 2018</span></p> </td>
</tr>
<tr>
<td class="prngen3"><br></td>
<td class="prngen3"><br></td>
</tr>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><u>3. Price</u> </span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span">Open price</span></p> </td>
</tr>
<tr>
<td class="prngen3"><br></td>
<td class="prngen3"><br></td>
</tr>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><u>4. Main Specifications</u></span></p> </td>
<td class="prngen3"><br></td>
</tr>
<tr>
<td class="prngen2"><br></td>
<td class="prngen3"><br></td>
</tr>
</tbody>
</table>
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<div>
<table border="1" cellpadding="0" cellspacing="0" class="prntblns" id="convertedTable39ac">
<tbody>
<tr>
<td class="prngen2" colspan="2"> <p class="prnews_p"><span class="prnews_span">(1) "instax SQUARE SQ6" Taylor Swift Edition</span></p> </td>
</tr>
<tr>
<td class="prngen3" colspan="2"><br></td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">Film</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">FUJIFILM Instant Film "instax SQUARE Film" (available separately)</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Lens</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Retractable lens, 2 components, 2 elements, f = 65.75 mm, 1:12.6</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Viewfinder</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Inverted Galilean finder, 0.4 x, with target spot</span></p> </td>
</tr>
<tr>
<td class="prngen8"> <p class="prnews_p"><span class="prnews_span">Focusing</span></p> </td>
<td class="prngen9"> <p class="prnews_p"><span class="prnews_span">Motor-driven 3-range switching (0.3 m - 0.5 m/1 ft. - 1.6 ft., 0.5 m - 2 m/1.6 ft - 6.6 ft., 2 m/6.6 ft. and beyond)</span></p> </td>
</tr>
<tr>
<td class="prnsbtb1 prnrbrs prnvab prnsbbs prntar prnpl6 prnsbls prnpr6"><br></td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Macro Mode (0.3 m - 0.5 m/1 ft. - 1.6 ft.) </span></p> <p class="prnews_p"><span class="prnews_span">Normal Mode (0.5 m - 2 m/1.6 ft - 6.6 ft.) </span></p> <p class="prnews_p"><span class="prnews_span">Landscape Mode (2 m/6.6 ft and beyond)</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Shutter Release</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Programmed electronic shutter release, 1.6 sec - 1/400 sec.</span></p> </td>
</tr>
<tr>
<td class="prngen11"> <p class="prnews_p"><span class="prnews_span">Exposure Control</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Automatic, Interlocking range (ISO 800) : LV 5 - LV 15.5, </span></p> <p class="prnews_p"><span class="prnews_span">Exposure compensation: ±2/3 EV</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Film Feeding Out</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Automatic</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Film Developing Time</span></p> </td>
<td class="prnsbtb1 prnrbrs prnvat prnsbbs prnpl6 prnsblb1 prnpr6"> <p class="prnews_p"><span class="prnews_span">Approximately 90 seconds (Varies depending on the ambient temperature)</span></p> </td>
</tr>
<tr>
<td class="prngen8"> <p class="prnews_p"><span class="prnews_span">Flash</span></p> </td>
<td class="prngen9"> <p class="prnews_p"><span class="prnews_span">In Macro mode: Built-in, low-brightness automatic electronic flash </span></p> <p class="prnews_p"><span class="prnews_span">In a mode other than Macro mode: Always flashing </span></p> <p class="prnews_p"><span class="prnews_span">Charging time: 0.2 sec - 7 sec (using a new battery), Flash charging indicator, Effective flash lamp range: 0.3 m - 2.7 m/1 ft. - 8.9 ft. </span></p> </td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">Self-Timer</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">Electronically controlled, approx. 10 second delay, Can be stopped mid-run</span></p> </td>
</tr>
<tr>
<td class="prngen8"> <p class="prnews_p"><span class="prnews_span">LED Display</span></p> </td>
<td class="prngen9"> <p class="prnews_p"><span class="prnews_span">Shooting mode (Auto, Selfie, Macro, Landscape, Double exposure), Brightness adjustment, Flash suppressing, Self-timer Mode</span></p> </td>
</tr>
<tr>
<td class="prngen11"> <p class="prnews_p"><span class="prnews_span">Power Supply</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Two CR2/DL CR2 lithium batteries </span></p> <p class="prnews_p"><span class="prnews_span">Capacity: Approximately 30 instax SQUARE 10-pack film packs with new CR2/DL CR2 lithium batteries </span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Others</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Film pack confirmation window, tripod socket (tripod sold separately) </span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Dimensions & Weight </span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">118.7 mm à 128.1 mm à 58.1 mm/4.7 in. à 5.0 in. à 2.3 in. (not including protrusions)/393 g/13.9 oz. (without battery, strap, and film pack) </span></p> </td>
</tr>
<tr>
<td class="prngen11"> <p class="prnews_p"><span class="prnews_span">Accessories</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">Two CR2/DL CR2 lithium batteries, Taylor Swift original shoulder strap, Three flash filters, Taylor Swift original film case</span></p> </td>
</tr>
<tr>
<td class="prngen2" colspan="2"> <p class="prnews_p"><span class="prnews_span">* Specifications are subject to change for improvement. </span></p> </td>
</tr>
</tbody>
</table>
</div>
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<table border="1" cellpadding="0" cellspacing="0" class="prntblns" id="convertedTable282a">
<tbody>
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<td class="prngen13" colspan="2"><br></td>
</tr>
<tr>
<td class="prngen13" colspan="2"> <p class="prnews_p"><span class="prnews_span">(2) "instax SQUARE Film" Taylor Swift Edition</span></p> </td>
</tr>
<tr>
<td class="prngen13" colspan="2"><br></td>
</tr>
<tr>
<td class="prngen4"> <p class="prnews_p"><span class="prnews_span">Screen Size</span></p> </td>
<td class="prngen5"> <p class="prnews_p"><span class="prnews_span">62 mm à 62 mm (L à W)</span></p> </td>
</tr>
<tr>
<td class="prngen6"> <p class="prnews_p"><span class="prnews_span">Film Size</span></p> </td>
<td class="prngen7"> <p class="prnews_p"><span class="prnews_span">86 mm à 72 mm (L à W)</span></p> </td>
</tr>
</tbody>
</table>
</div>
<p> </p>
<p><b><i>About Taylor Swift <br></i></b><span class="xn-person">Taylor Swift's</span> critically-adored new album, <b><i>reputation</i></b>, was the biggest selling album of 2017 and #1 in over 111 countries on iTunes' sales charts upon release. With almost 1.3 million albums sold in a seven-day period, Taylor is the only artist in history to have four consecutive albums sell over one million copies in their week of release (2010's <i>Speak Now</i>, 2012's <i>RED</i>, 2014's <i>1989</i> and 2017's <i>reputation</i>).</p>
<p>Taylor's chart-topping first single, "Look What You Made Me Do," broke multiple records within hours of its release. With over 10 million streams, it was the most-streamed song in a one-day period, the lyric video for "Look What You Made Me Do" broke the standing record with over 19 million views, while the music video shattered the original most viewed video (28 million) record with 43.2 million views in only 24 hours. Her current single, "Delicate" is already #1 on Hot AC.</p>
<p>Taylor is currently on the<b><i> Taylor Swift reputation Stadium Tour</i></b>. 53 shows encompassing 36 cities spanning seven countries and four continents in seven months in 2018. It is the tour of 2018. "<span class="xn-person">Taylor Swift's</span> 'reputation' Tour Is Her Finest Yet;" said Rolling Stone. Both The Guardian and Metro called it "A Triumph" while the <span class="xn-org">Los Angeles Times</span> said, "Swift gave a master class in the constructive use of the modern technology that allowed her to establish and nurture an exceptionally powerful connection with a massive audience."</p>
<p>Taylor is a ten-time GRAMMY winner, a singer, songwriter, musician and producer. She is the youngest person in history to win the music industry's highest honor, The GRAMMY Award for Album of the year and she is the first female solo artist to win this prestigious award twice. Rolling Stone listed Taylor as one of the 100 Greatest Songwriters of All Time. Time magazine featured Taylor on their prestigious 2017 Person of the Year cover, named her one of the 100 Most Influential People in the world and was one of only eight candidates for the 2014 Person of the Year. A Brit and Emmy award winner, Taylor is Billboard's youngest-ever Woman of the Year and the only artist to have been awarded this honor twice.</p>
<p><b><i><span class="xn-person">TAYLOR SWIFT</span> reputation STADIUM TOUR </i></b>begins <span class="xn-chron">May 8, 2018</span> in <span class="xn-location">Glendale, Arizona</span>.<b> </b>As a global sponsor of the tour, FUJIFILM Corporation will be conveying the appeal of its instax cameras to audiences around the world through instax experience booths and digital promotion activities at concert venues. Fujifilm will also be presenting sponsor of the tour's recently confirmed <span class="xn-location">Japan</span> leg, set to take place in <span class="xn-location">Tokyo</span> on <span class="xn-chron">November 20</span> and 21 officially titled <span class="xn-person">TAYLOR SWIFT</span> reputation STADIUM TOUR in <span class="xn-location">Japan</span> presented by FUJIFILM instax, with special guest Charli XCX.</p>
<p>Stay tuned to <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj8D-2BkGd6cthLpYPyl9riFaAyUbSNYKxmn9JxrCaO64Bn_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le758bPFDMusk2LuLWCL39-2FEgxbJiSIyWDhqMEGtgIh10bYW5hwJ2ZoAAxFde430VDyZAzjNu5-2FBi3sMBmDxM-2FCnCs-2BWPrn-2FC7vciW2KgSX7I6Yhu-2BuhoEdP27A3Es1b5k0q8OYwS5e7nz6sBYtx32UEcp2dobDGPuB8Beq7keSm6HfhlLA3e7qlmHGe-2BXXrlcRCjQWPFE-2BhDw1srWtWc-2Bn00fs1RZvZ8FxXOXiutY5IZL3y0Y6lrQ36Q40I8I7YAjxcZEz1XCKqlJy4GPhSQAeZ4Q-3D-3D" rel="nofollow" target="_blank">TaylorSwift.com</a> for further show information as it becomes available.</p>
<p><a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasaNYXjHyM9-2FWKGCWdcGT5MQhF82Xa1b2yBMmbHcIGLgN_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le758bPFDMusk2LuLWCL39-2FEgxbJiSIyWDhqMEGtgIh10bYW5hwJ2ZoAAxFde430VDyZAzjNu5-2FBi3sMBmDxM-2FCnCs-2BWPrn-2FC7vciW2KgSX7I6Yhu-2BuhoEdP27A3Es1b5k0qGp6GdKjLrAlWWIzMKUo7SqZ-2F5dMIXfvhhh-2BoZWhSf2YhfWGsfewQ5tpUQrobA4nRGPrZcPlGyJiRjMEBgQC9EW9arkD8x-2FdJu96-2FL1FwwleJ4IFw5WLPTlyBwtML-2FP-2F72GRZNE8zi5jjlzONEdGKsw-3D-3D" rel="nofollow" target="_blank">https://www.taylorswift.com/</a></p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From My Size Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 08:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">My Size to Showcase Its MySizeId⢠Mobile Measurement Technology at CurvyCon NYC</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>Company will demonstrate its innovative smartphone measurement technology for apparel sizing at premier plus-size event during NY Fashion Week</strong><p></p>
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<p>AIRPORT CITY, <span class="xn-location">Israel</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- <a href="http://email.prnewswire.com/wf/click?upn=nlqA4U1j1cDiDYQUqA5mxYvzTl0LoppFq1b-2FV98J1aM-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgFhsrPEyH2AfgG7Eyoj3P7uZ-2F0plc7EUEz-2FIEUnRfp6UmReUr6CDxeWeav7mrVjiVMy57hjfZ5R4M0uz5-2BNeckTeNgpZfvS7AI9QDZPGMRtmGCtRKl71GorCPFIEHg7aOpZ-2F7z-2BxjwRtMJjYwUBUo2g-3D-3D" rel="nofollow" target="_blank">My Size, Inc.</a> (the "Company" or "MySize") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of smartphone measurement applications, announced today it will showcase its innovative smartphone measurement technology for apparel sizing at <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjzArEZ5-2Bw3GmeV4qETd5YFHLnGZtFzBu4ALeSaKIL11M_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBg6MRemfoLnBDP-2F3DBg2Y2w8SMC7e-2FAd2QD3y9muvGtcOg2DqIlxSlxRZc6y-2FFPAjvclkVfVlRYcEKz-2BwD1D-2FhbnH4F-2Fb83WxAwVD273hZ-2B9x6qY39zc8tGyH4evmPkf55OBs0Q-2F-2FiTECgRNKgi-2BS1gA-3D-3D" rel="nofollow" target="_blank">CurvyCon NYC</a>, taking place from <span class="xn-chron">September 6-9, 2018</span> at Center 415 in <span class="xn-location">New York City</span>, during NY Fashion Week. My Size will demonstrate how its MySizeId<span>â¢</span> mobile solution can help apparel companies to reduce costs and enhance shopper experience by providing a more efficient sizing solution for consumers.</p>
<p>CurvyCon is a premiere plus-size event founded by fashion and lifestyle influencers <span class="xn-person">Chastity Garner</span> and <span class="xn-person">Cece Olisa</span>. The event brings plus size brands, fashionistas, shopaholics, brands, YouTubers, and other apparel-related vendors into one space to chat curvy, shop curvy, and embrace curvy. My Size will join global retail brands such as <span class="xn-person">Lane Bryant</span>, Loft, Old Navy, Target, Levi's, Macy's, Dia & Co., Eloquii, and JCPenney to highlight opportunities within the plus-size fashion industry.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734489/My_Size.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>"We are excited to showcase our MySizeId<span>â¢</span> mobile measurement technology at CurvyCon, a premier plus-size event during NY Fashion Week. This is a terrific opportunity for us to demonstrate the value of our sizing solutions to some of the world's leading apparel brands, and to highlight how our technology can specifically help to generate revenue and cut costs within the growing plus-size market," said My Size CEO, <span class="xn-person">Ronen Luzon</span>. "Fashion should not be limited by size. With MySizeId<span>â¢</span>, consumers can shop more confidently knowing that they are buying the correct product for their body, which will ultimately have a positive impact on the retailers' bottom line."</p>
<p>The MySizeId<span>â¢</span> app is a turnkey solution that helps any merchant's customers choose the appropriate apparel size for that specific brand, based on the shopper's real measurements. My Size's innovative technology enables consumers to measure themselves using their smartphone and then be matched with a brand-specific apparel item in their size. Once launched on any given e-commerce platform, store owners will be able to add the MySizeId<span>â¢</span> app to their storefront through a simple integration and provide their shoppers with a more personalized shopping experience.</p>
<p><a href="http://email.prnewswire.com/wf/click?upn=QaP7an9IQNBAjdkaEgUvVq0BuxvmIleag8HidU2gdSH91inqRlbGgCMSppqBc6atJXndmKQmrKZUzcz1cqDRo4vjyMOvVWkjaVwkrXnapSzvGOjt7gs7TCFMlgVwxFaD_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgaBbZuvmgg66CHItFJ22-2BhslOA3cXc-2FwoGQ8TCBxYihe4bTmbjrfdh7yN7MvwpxrSvspgLb1-2F-2Bbw0v-2FQWi6n6r3f1fg9YULJNUiys9GrmGXkpy1QGZ2xre-2FhtfXaH4I0m5fsPcd5g9nLo1M68v5IUKw-3D-3D" rel="nofollow" target="_blank">Fashionista reports</a> that the plus-sized apparel market was worth <span class="xn-money">$21.4 billion</span> in 2016, and that plus-sized clothing represents 10% of retail sales, and 33% of sales within the coveted Gen-Z group. Still, with <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasYIZGIBsLzp6hiEq5HLM36vmhOS70F4bJzoRr8X3FOQPXb8GO7KnemiwlWSkzpa1oWgPufafe7zdAQMSONW1pgZcCEMwtnZcjMTfnmCHCVKh_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgqC0rVpuF7uOBszj62oXIFcAzFW6YVhgmOTaqmt8ia9vvKIAMkNfSbdQBiuHve6Cj-2FNO-2F8WYxzYFCG8WXsMmVNaM2JY1309YBuKZIsTcscYMgH79Lndq2Z-2FTCducLp-2FfDg6faseKipfOrXDrM8lTXjA-3D-3D" rel="nofollow" target="_blank">68% of women</a> in the U.S. wearing a size 14 and up, and more than 100 million U.S. women as potential customers for plus-sized products, there remains a significant gap in available options in both apparel and sizing due to issues with fit and retailers taking a blanket approach to sizing rather than focusing on solutions to address the sizing issues.</p>
<p>MySizeId<span>â¢</span> believes that it can increase the sales of apparel retailers by reducing or even eliminating their customers' uncertainties regarding size and fit. Based on My Size's estimates, the MySizeId<span>â¢</span> app can increase average order values by approximately 20%. MySizeId<span>â¢</span> also addresses the industry's <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsaseZZy7BhK0eaid1SL4ZUgINu-2BrkA4Goz0f99KUgZV8DJzTsmSVRfzeHz2-2BIM8dULjAIGMmzg5fiDcgA03QzCZSmTK8LDIL-2BgMMkiaAMHcZJZ_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgK5g0Plz4NmpcXRPwSyXYbi79dXHlgNUeXtvRE9X4PqH9eTc-2F-2FiBLN7XFz8P02BTdLlI1vu-2F3n2DM8BVzDHZiatve2Oe-2FJ0iodc7xKbEtHlCZH57N1v55nRPjYSI-2FS7nEL-2FOOMmz0vmUkIiBJBaTJ4g-3D-3D" rel="nofollow" target="_blank"><span class="xn-money">$62 billion</span> return problem</a> by reducing return rates by approximately 30%. Furthermore, MySizeId⢠enhances the customer experience, leading to greater brand loyalty.</p>
<p>Please click <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasZzSCNfp6CZrx92p-2FATFkuLYvoeF5xVTmL8awuaqZAUBakMm-2BlJj9yHW2TUBgACXJg-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgnD9LzZXcEONHSL0S7es6ckKsgeg7TuTRgY10cITVWVWwjpuNp8-2BpQbXcR63zFDDGWEz2RV1Yd31-2F5aeQZREGDFVfJeg-2BQupyC1SMjQLxS8YE-2BaHTPz-2BmLV-2FAgJoM5hs494BPlmZyRmdpVqxDKqmmKg-3D-3D" rel="nofollow" target="_blank">here</a> for a demonstration of how the MySizeID<span>â¢</span> retail app works. </p>
<p>Please click <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasZzSCNfp6CZrx92p-2FATFkuJPj42VjOzLk0FLJ6c6Sf1iaE4u8eKdvS0PyrdZuPLQ9Q-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBg-2BU8ejbhOXRGbGEL5xav8mN7iLQRgkXwEsJZ0whNIDfE6httqLVNpz6TCRDFoAAvYolVuqF3DUfXHGkG8eePLVRNqOhWeCe74yF6yTOry7AOxaQqgbqlsUshiiWMus1Lt2Bp9e6244Emz-2FM7-2FQUgFNw-3D-3D" rel="nofollow" target="_blank">here</a> for a demonstration of the SizeUp<span>â¢</span> "measurement from the air" smart measuring tape. </p>
<p>Please click <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasZzSCNfp6CZrx92p-2FATFkuLu6XvHjx1Os90RfLuDOm6RBOeiCM1nBgvYlK7gdBlGJw-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgXhvldbmPDp0skzWzEo7bSzZ-2FCn9YeTRwA1BCUWqGK-2BMOl51KOF9TI-2BnScuF7IS8nIGFQ0beFJQuUWMkO92H3wpZ8S-2FvCv2bXqWRE5UqyxxKYQrBSnVkKxVSDovARtEkqZvha21gtTJ5bZkqC9Yugfw-3D-3D" rel="nofollow" target="_blank">here</a> for a demonstration of how the BoxSizeID<span>â¢</span> app works. </p>
<p><b>About My Size, Inc.</b></p>
<p>My Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique measurement technology based on sophisticated algorithms and cutting-edge technology with broad applications including the apparel, e-commerce, DIY, shipping and parcel delivery industries. This proprietary technology is driven by several algorithms which are able to calculate and record measurements in a variety of novel ways. To learn more about My Size, please visit our website.<a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj-2BBwuxwYOB095wayTIeRJFI-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75SDWdwZBHCltMKiBw4jP-2ByFTzsdKUVouxImGQKpMAvCRTe2UP0nyinAPX2ZrxJo65wJnHY-2FNRYn3WY1RMBbAIXvTOtp-2B5HqHHFutqirrXTk8fsQ43KhQtv1MHwWyrxhBgEVGYN9N20JS7ATncZE8uvqOeNExKZkBB9IbpTYJbUOeNsxYWItkuSKe7s1mjirc09gKjpSzN7zolBDy7ECeAtBSI8DgG0njE86dbuL-2FKbTMdvlXNG9kjXg2Loiqd9Pay-2Bkd7e2DqvpDRHm-2BnNn5UmQ-3D-3D" rel="nofollow" target="_blank">http://www.mysizeid.com</a>. </p>
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<p><b>Cautionary Statement Regarding Forward-Looking Statements</b></p>
<p>This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements are identified by the use of the words "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions that are intended to identify forward-looking statements. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, objectives, expectations and intentions reflected in or suggested by the forward-looking statements are reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be achieved. Forward-looking statements involve significant risks and uncertainties (some of which are beyond our control) and assumptions that could cause actual results to differ materially from historical experience and present expectations or projections. Actual results to differ materially from those in the forward-looking statements and the trading price for our common stock may fluctuate significantly. Forward-looking statements also are affected by the risk factors described in the Company's filings with the U.S. Securities and Exchange Commission. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.</p>
<p><b><u>Israel Press Contact</u>:<br></b><span class="xn-person">Eran Yoels</span><br>Rimon, Cohen and Co.<br><a href="mailto:Eran@rcspr.co.il" rel="nofollow" target="_blank">Eran@rcspr.co.il</a> </p>
<p><u><b>U.S. Press Contact:<br></b></u><span class="xn-person">Matthew Bretzius</span><br>FischTank Marketing & PR<br><a href="mailto:matt@fischtankpr.com" rel="nofollow" target="_blank">matt@fischtankpr.com</a> </p>
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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Nikon Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 07:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Nikon Releases the AF-S NIKKOR 500mm f/5.6E PF ED VR, a Fixed Focal Length Super-Telephoto Lens Compatible with the Nikon FX Format</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>Delivers Exceptional Agility that Makes Hand-Held Super-Telephoto Photography Enjoyable, as Well as Offering Superior Optical Performance and Functionality</strong><p></p>
<p><span class="xn-location">MELVILLE, N.Y.</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- Nikon Inc. is pleased to announce the release of the AF-S NIKKOR 500mm f/5.6E PF ED VR, a fixed focal length super-telephoto lens compatible with Nikon FX-format digital SLR cameras.</p>
<p>The AF-S NIKKOR 500mm f/5.6E PF ED VR is a high-performance, FX-format, super-telephoto lens that supports 500 mm focal length. The adoption of a Phase Fresnel (PF) lens element has significantly reduced the size and weight of the lens, making hand-held super-telephoto photography easier and more enjoyable.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734172/Nikon_Inc_New_Lens.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>With a maximum diameter of 106 mm and length of 237 mm, the AF-S NIKKOR 500mm f/5.6E PF ED VR, which weighs 1,460g (roughly the same weight as the AF-S NIKKOR 70-200mm f/2.8E FL ED VR) is significantly lighter than previous 500mm lenses which can typically weigh up to more than 3,000g. The AF-S NIKKOR 500mm f/5.6E PF ED VR is designed with consideration to dust- and drip- resistance, which in addition to the fluorine coat applied to the front lens surface, allows greater agility when shooting.</p>
<p>The use of one PF lens element and three ED glass elements enables extremely sharp and detailed rendering that is compatible with high pixel-count digital cameras. In addition, the materials used in the new PF lens element have been developed effectively to reduce PF (diffraction) flare, allowing light sources to be reproduced in near-original colors. In combination with Nikon's coating technologies, such as the Nano Crystal Coat, effective in controlling ghost and flare, extremely clear images are achieved.</p>
<p>AF speed has been increased by making lens elements in the focusing group lighter. The AF-S NIKKOR 500mm f/5.6E PF ED VR is equipped with a VR mechanism that offers camera shake compensation equivalent to a 4.0<sup>1</sup>-stop increase in shutter speed. The SPORT VR mode that has been adopted is especially effective when photographing fast-moving and unpredictable subjects such as wild birds, or in scenes such as sporting events. The stabilization of the image displayed in the viewfinder is also an effective feature for recording movies. </p>
<p>Additionally, the use of the Mount Adapter FTZ will allow the lens to be used with mirrorless cameras Nikon Z 7 and Nikon Z 6, also announced today. Users will be able to enjoy super-telephoto shooting at the 500 mm focal length with a system that is even more compact than ever before.</p>
<p>We are also planning to release the Dot Sight DF-M1, an accessory that is highly effective with super-telephoto photography. With super-telephoto shooting, a narrow field of view in the viewfinder tends to be made visible â making it easy to lose track of the subject. The Dot Sight DF-M1 makes it easy to keep track of the intended subject within the frame, even if the subject exhibits sudden movement.</p>
<p><b>PF (Phase Fresnel) Lens Elements<br></b>The PF (Phase Fresnel) lens, developed by Nikon, effectively compensates chromatic aberration, utilizing the photo diffraction phenomenon<sup>2</sup>. It provides superior chromatic aberration compensation performance when combined with a normal glass lens. Compared to many general camera lenses that employ an optical system using the photorefractive phenomenon, a remarkably compact and lightweight body can be attained with fewer lens elements.</p>
<p><b>Primary Features</b></p>
<ul type="disc">
<li>Significantly smaller and lighter with the adoption of a Phase Fresnel (PF) lens element, making 500 mm hand-held super-telephoto photography easier and more enjoyable </li>
<li>Designed with consideration to dust- and drip-resistance; fluorine coat applied to front lens surface, effectively repelling water droplets, grease, and dirt </li>
<li>Adoption of one PF lens element and three ED glass elements for extremely sharp and detailed rendering, compatible with high pixel-count digital cameras </li>
<li>Optical performance that is not compromised with the use of the TC-14E III AF-S teleconverter </li>
<li>Materials used in the new PF lens element effectively control PF (diffraction) flare </li>
<li>Ghost and flare effectively suppressed with the adoption of the Nano Crystal Coat, enabling clear images </li>
<li>AF speed increased by making lens elements in the focusing group lighter </li>
<li>Equipped with a VR mechanism that offers camera shake compensation equivalent to a 4.0<sup>1</sup>-stop increase in shutter speed, in two modes: NORMAL and SPORT </li>
<li>Electromagnetic diaphragm mechanism adopted for extremely precise aperture control</li>
</ul>
<p><b>Optional Accessories<br></b>We will release the Dot Sight DF-M1 (available separately), an accessory that is highly effective with super-telephoto photography. This accessory makes it easy to keep track of the intended subject, even if the subject exhibits sudden movement. </p>
<p><b>Price and Availability<br></b>The AF-S NIKKOR 500mm f/5.6E PF ED VR will be available <span class="xn-chron">September 13</span> for the suggested retail prices (SRP) of <span class="xn-money">$3599.95*</span>. The Dot Sight DF-M1 will be available for <span class="xn-money">$174.95</span> SRP*. For more information on these and other Nikon products, please visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75d32iJ3dvZ-2FMEPKevkzM6HEX4upaa-2B1V29-2FFyETLkllUoh1kJt-2F-2BybZShamXG33EZw5qtQP44KkBLsAUk-2BjdHng05hsS60nlkMgS-2F0mxENqRkoZ1LNj-2FnXmAeNgLJ1OtgQIm3ST3ZX7rSqryPwvZUpLeFjmiEIdpqHcJ6kG1-2B5yh9apyBu87CgtR7MiICcME-2BHgGAJn8CxeO6q1uouvR3znSxBgGWxh-2FfKMzVOdIJr4ZR48QAppMUylRnwtmMIqWzXK9DaTnRq0sC8YQI-2BrOEGA-3D-3D" rel="nofollow" target="_blank"><b>http://www.nikonusa.com</b></a>.</p>
<p><b>About Nikon<br></b>Nikon Inc. is a world leader in digital imaging, precision optics and photo and video capture technologies; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enable visual storytelling and content creation. In 2017, Nikon celebrated a legacy of innovation with its 100-year anniversary celebration. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories, Nikon COOLPIX® compact digital cameras and Nikon software products. Nikon Corporation, the parent company of Nikon Inc., announced the production of 100 million NIKKOR lenses, creating a new milestone in Nikon's heritage of superior optics. For more information, dial (800) NIKON-US or visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75d32iJ3dvZ-2FMEPKevkzM6HEX4upaa-2B1V29-2FFyETLkllUoh1kJt-2F-2BybZShamXG33EZw5qtQP44KkBLsAUk-2BjdHng05hsS60nlkMgS-2F0mxENqRkoZ1LNj-2FnXmAeNgLJ1Otg3EbWW5fmQyJsi8SdZzBPmc8nT9som6t7sqCTO9aCV8Hhx29siVfEFrghjeJWkjW18HIW7mS8zUgyNd5gpZU-2BGjQghRyCdeXUSDPU1fdQ6bLaiH8fvSWNlLqpof6GhGzfpTQmMuvqzukErMs1JSs6LA-3D-3D" rel="nofollow" target="_blank">http://www.nikonusa.com</a>, which links all levels of photographers and visual storytellers to the Web's most comprehensive learning and sharing communities. 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<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i>1.</i></span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span"><i>Measured in accordance with CIPA standards in NORMAL mode when a digital SLR camera equipped with a full-frame, 35mm film equivalent image sensor is used.</i></span></p> </td>
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<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i>2.</i></span></p> </td>
<td class="prngen3"> <p class="prnews_p"><span class="prnews_span"><i>Diffraction phenomenon: Light has characteristics as a waveform. When a waveform faces an obstacle, it attempts to go around and behind it, and this characteristic is referred to as diffraction. Diffraction causes chromatic dispersion in the reverse order of refraction.</i></span></p> </td>
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<p><i>*SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.</i></p>
<p><i>Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.</i></p>
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sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Nikon Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 07:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Nikon Introduces The New Nikon Z Mount System, And Releases Two Full-Frame Mirrorless Cameras: The Nikon Z 7 And Nikon Z 6</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">MELVILLE, N.Y.</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- Nikon Inc. is pleased to announce the release of the full-frame (Nikon FXâformat) Nikon Z 7 and Nikon Z 6 mirrorless cameras, as well as NIKKOR Z lenses, featuring a new, larger-diameter mount to enable the next generation of ultimate optical performance.</p>
<p><b>Mirrorless Reinvented <br></b>The new Nikon Z mount system is comprised of mirrorless cameras and compatible NIKKOR Z lenses and accessories. This system has been realized through the pursuit of a new dimension in optical performance. It has inherited Nikon's tradition of quality, superior imaging technology, intuitive operability and high reliability, all innovated from its digital SLR cameras.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734165/Z7_24_70_4_front34l.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>At the heart of the Z mount system is the new, larger-diameter mount, which unlocks further possibilities of lens design. The Z mount system will offer a variety of high-performance lenses, including the fastest lens in Nikon history, with f/0.95<sup>1</sup>. Additionally, the new mount adapter will enable compatibility with NIKKOR F mount lenses, adding to the range of choices for photographers.</p>
<p>The letter "Z" represents the culmination of Nikon's relentless pursuit of ultimate optical performance, and a bridge to a new chapter. It is about redefining possibilities to provide image makers with tools to pursue greater creativity.</p>
<p>Nikon will expand the value of mirrorless cameras through the pursuit of a new dimension in optical performance, and by upholding Nikon's tradition of quality while responding to the evolution of imaging technology. By providing image makers with stimulating new products, Nikon will continue to lead imaging culture.</p>
<p><b>Z 7, Z 6 Product Overview <br></b>The Z 7 and Z 6 are equipped with a new backside illumination Nikon FX-format CMOS sensor with built-in focal-plane phase-detection AF pixels, and the latest image-processing engine, EXPEED 6. </p>
<p>The high-resolution Z 7 has 45.7 effective megapixels, and supports a standard sensitivity range of ISO 64â25600. In combination with NIKKOR Z lenses, the camera achieves an outstanding level of sharpness and detail, all the way to the edges of the image.</p>
<p>The versatile Z 6 is an all-purpose FX-format camera with 24.5 effective megapixels, and supports the wide sensitivity range of ISO 100â51200. With superior performance at high ISO sensitivities and full-frame <span class="xn-money">4K</span> UHD video capture with full pixel readout, the Z 6 responds to a variety of needs, such as shooting in dimly lit environments and high-quality movie recording.</p>
<p>These two models combine legendary Nikon reliability and a familiar interface with the benefits of a mirrorless, including rapid FPS, hybrid AF, silent shooting and advanced multimedia capabilities.</p>
<p><b>Primary Features of the Z 7 and Z 6 <br></b><b>1. Equipped with a new backside illumination Nikon FX-format CMOS sensor with focal-plane phase-detection AF pixels <br></b>The Z 7 and Z 6 are equipped with a new backside illumination, Nikon FX-format CMOS sensor with focal-plane phase-detection AF pixels, and the latest image-processing engine, EXPEED 6. The Z 7 has 45.7 effective megapixels, and supports ISO 64â25600 range of standard sensitivities (reduction to the equivalent of ISO 32 and expansion to the equivalent of ISO 102400 is also possible). The Z 6 has an effective pixel count of 24.5 megapixels, and supports a broad range of standard sensitivities, from ISO 100â51200 (additional reduction to the equivalent of ISO 50 and expansion to the equivalent of ISO 204800). </p>
<p><b>2. A fast and accurate hybrid AF system with focus points covering approximately 90% of the imaging area <br></b>The Z 7 has 493 focus points<sup>2</sup> and the Z 6 has 273 focus points<sup>2</sup>, enabling broad coverage of approximately 90% of the imaging area both horizontally and vertically. This hybrid AF system uses an algorithm optimized for the FX-format sensor, to automatically switches between focal-plane phase-detection AF and contrast-detect AF when focusing to achieve focus. Newly-designed NIKKOR Z lenses take full advantage of this system, providing faster, quieter and with increased AF accuracy than previously possible for both still images and videos.</p>
<p><b>3. The new EXPEED 6 image-processing engine for sharp and clear imaging, and new functions that support creativity <br></b>The Z 7 and Z 6 are equipped with the new EXPEED 6 image-processing engine. Employing the superior resolving power of NIKKOR Z and NIKKOR F mount lenses, subjects are rendered more sharply than ever before. Noise is also effectively reduced.</p>
<p>Additionally, a mid-range sharpening option has been added to Picture Control sharpness parameters. This option, along with existing sharpening and clarity parameters, allows users to make various textures within the screen sharper or softer, for both still images and video<sup>3</sup>. The cameras also offer 20 options of Creative Picture Control, supporting creative imaging expression. The effect level is adjustable from 0 to 100. </p>
<p><b>4. An electronic viewfinder that utilizes Nikon's superior optical and image-processing technologies to offer a clear and natural view <br></b>The electronic viewfinder adopted for the Z 7 and Z 6 is comfortable and easy to use, comparable to optical viewfinders. Both cameras are equipped with an electronic viewfinder for which an approximately <span class="xn-money">3690k</span>-dot OLED panel has been adopted. The electronic viewfinder has frame coverage and magnification of approximately 100% and 0.8Ã, respectively, as well as an approximately 37.0° diagonal viewing angle. It draws on Nikon's superior optical technologies and image-processing technologies, ensuring a clear and comfortable view, with reduced aberration and minimum eyestrain, even during extended shoots. Furthermore, a fluorine coat that effectively repels dirt has been applied to the eyepiece protection window. In addition, the <i> menu can be displayed in the electronic viewfinder, allowing users to quickly view and adjust a variety of shooting settings, including ISO sensitivity, AF-area mode, and Picture Control, all while looking through the viewfinder.</p>
<p><b>5. An ergonomic design unique to Nikon that enables intuitive and familiar operation <br></b>The Z 7 and Z 6 have inherited the superior operability that Nikon has cultivated over the years through its development of cameras. The bodies are compact, while boasting a firm grip that is easy to hold, and the sub-selector and buttons such as AF-ON, ISO, and exposure compensation are all placed so that they can be operated swiftly and easily. Additionally, a display panel has been placed on the top plate of the camera, where information about settings can be displayed, similar to high-end digital SLR camera models.</p>
<p><b>6. Video functions such as 10-bit N-Log that enables wide dynamic range, and timecoding that respond to professional needs <br></b>The Z 7 and Z 6 support recording of not only full-frame <span class="xn-money">4K</span> UHD (3840 Ã 2160)/30p movies using the FX-based video format, but also Full-HD/120p movies. Sharper <span class="xn-money">4K</span> UHD movies are made possible, using the full-pixel readout<sup>4</sup>. Additionally, Active D-Lighting, electronic vibration reduction, and focus peaking can be used with <span class="xn-money">4K</span> UHD and Full-HD movie recording. Nikon's original N-Log color profile can also be used with 10-bit<sup>5</sup> HDMI output. The N-Log setting utilizes extensive color depth and twelve-stop, 1,300% dynamic range to record a wealth of tone information from highlights and shadows for more effective color grading. Timecode support makes synchronizing video and sound from multiple devices easier. Additionally, the control ring built into NIKKOR Z lenses can be used to quietly and smoothly adjust settings such as aperture and exposure compensation.</p>
<p><b>7. Nikon's first<sup>6</sup> in-camera vibration reduction with approx. 5.0-stop<sup>7</sup> effectiveness <br></b>The Z 7 and Z 6 are equipped with in-camera vibration reduction (VR). The VR unit provides compensation for movement along five axes. The effects of vibration reduction are equivalent to a shutter speed up to approximately 5.0 stops<sup>6</sup>. This function can also be used effectively with NIKKOR F lenses, including those not equipped with a VR function, with the Mount Adapter FTZ (sold separately)<sup>8</sup>.</p>
<p><b>8. Other features</b></p>
<ul type="disc">
<li>Same level of strength and durability, as well as dust- and drip- resistance, as the Nikon D850, offered in a compact body </li>
<li>A 3.2-in., approximately <span class="xn-money">2100k</span>-dot touch-sensitive LCD monitor, with a tilting mechanism </li>
<li>Silent photography function eliminates shake and noise caused by shutter release, </li>
<li>Peaking stack image function<sup>9</sup> enables confirmation of the area in focus after shooting using focus shift, which is convenient for focus stacking<sup>10</sup> </li>
<li>High-speed continuous shooting (extended)<sup>11</sup> at approximately 9 fps (Z 7) and 12 fps (Z 6) captures fast motion </li>
<li>Interval timer photography that makes <span class="xn-money">8K</span> (Z 7) time-lapse movie creation<sup>10</sup> possible </li>
<li>An extended low-light metering range<sup>12</sup> allows users to easily capture scenes such as the transition from sunset to starry night sky, using aperture-priority auto exposure </li>
<li>Built-in Wi-Fi® for direct connection to a smart device using SnapBridge </li>
<li>Built-in Wi-Fi® makes the transfer of images and movies to a computer possible </li>
<li>Support for existing digital SLR camera accessories such as the EN-EL15/a/b batteries, WT-7/A/B/C Wireless Transmitter (available separately) for transferring images and movies at high speed over a wired or wireless LAN, and radio-controlled/optical controlled Advanced Wireless Lighting, which makes flexible multi-flash photography possible</li>
</ul>
<p><b>Development of the MB-N10 Multi-Power Battery Pack <br></b>The MB-N10 Multi-Power Battery Pack that is currently in development will hold two EN-EL15b, effectively increasing the number of shots possible and/or movie recording time by approximately 1.8Ã. It will provide the same level of dust and drip resistance as the Z 7 and Z 6, and will support USB charging using the EH-7P Charging AC Adapter. Information regarding the release of this product will be announced at a later date.</p>
<p><b>Price and Availability <br></b>The Nikon Z 7 will be available <span class="xn-chron">September 27</span> for a suggested retail price (SRP) of <span class="xn-money">$3399.95*</span> for the body-only configuration, or for <span class="xn-money">$3999.95*</span> SRP as a kit with the new NIKKOR Z 24-70 f/4 S lens. The Nikon Z 6 will be available in late November for the <span class="xn-money">$1995.95*</span> SRP for the body only configuration, or for the <span class="xn-money">$2,599.95*</span> SRP with the NIKKOR Z 24-70mm f/4 S lens kit. For more information on these and other Nikon products, please visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75vcn2bOBtQJXg0lyQcF2odXfOABvXAECt6E60Yhyrpyv0EvpPwANMdLugxQLz7hDnZu3jcW-2FVrjmCuHSJBcbpW0VvTXF63VoICQhBtFRlpcpYGgtoUZBA4r0Dthu1eOoajd5cxQKA4UAKu-2FgY7oKT2ykGET0sCaGDZGeFXHwsn7CoF2Va1olR3ECXA1wwcST9WgMLFk7DsLvo2VWJtm8fTObp7Zk62rNkrCxUfn6qMtmzgOLXYH031ls3k0KSj74Sl1wt6hNAvcKktgycQqFmZw-3D-3D" rel="nofollow" target="_blank">http://www.nikonusa.com</a>.</p>
<p><b>About Nikon <br></b>Nikon Inc. is a world leader in digital imaging, precision optics and photo and video capture technologies; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enable visual storytelling and content creation. In 2017, Nikon celebrated a legacy of innovation with its 100-year anniversary celebration. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories, Nikon COOLPIX® compact digital cameras and Nikon software products. Nikon Corporation, the parent company of Nikon Inc., announced the production of 100 million NIKKOR lenses, creating a new milestone in Nikon's heritage of superior optics. For more information, dial (800) NIKON-US or visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75vcn2bOBtQJXg0lyQcF2odXfOABvXAECt6E60Yhyrpyv0EvpPwANMdLugxQLz7hDnZu3jcW-2FVrjmCuHSJBcbpW0VvTXF63VoICQhBtFRlpcpYGgtoUZBA4r0Dthu1eOoaO5cl55udXRvw4-2BnHaMyo98PQIs0ohnG8wkuaMmso0Uq3Edq-2FD6cjikOUIfAzRcgyPLd1L9m4XtewSkPJpu5E-2B5rFLZlXF0H3NUOErUPiFjAcVscICoMW3YTtecwNW0HV0BqOm2INv94YDgNzVGMI-2Bw-3D-3D" rel="nofollow" target="_blank">http://www.nikonusa.com</a>, which links all levels of photographers and visual storytellers to the Web's most comprehensive learning and sharing communities. 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<p> </p>
<p><i>1. </i><i>Within interchangeable lenses for Nikon SLR cameras and Advanced Cameras with Interchangeable Lens. <br></i><i>2. </i><i>With FX (36Ã24) image area and single-point AF enabled. <br></i><i>3. </i><i>Mid-range sharpness adjustment is only possible at "High quality" movie setting. <br></i><i>4. </i><i>DX-based movie format with the Z 7. <br></i><i>5. </i><i>Simultaneous recording of <span class="xn-money">4K</span> UHD movies with 10-bit output to the camera's memory card is not possible. <br></i><i>6. </i><i>Among interchangeable-lens cameras. <br></i><i>7. </i><i>Measured in accordance with CIPA standards (using the NIKKOR Z 24-70mm f/4 S, with zoom set at the maximum telephoto position) <br></i><i>8. </i><i>The level of compensation achieved when a NIKKOR F mount lens is used is not as high as that of a NIKKOR Z lens <br></i><i>9. </i><i>Can only be confirmed using the camera with which focus shift was performed. <br></i><i>10. </i><i>Third-party software is required. <br></i><i>11. </i><i>Continuous H (extended) in 12-bit RAW, JPEG, or TIFF format. <br></i><i>12. </i><i>With interval timer shooting or time-lapse movie recording with silent photography and exposure smoothing enabled.</i></p>
<p><i>*SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.</i></p>
<p><i>Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.</i></p>
<p> </p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Allied Telesis</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 07:00 AM EST </span></h5></th><th class="expander" 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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Allied Telesis Introduces World's First Channel Blanket Hybrid Wireless Solution</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>Channel Blanket hybrid wireless solution delivers multi-channel and single-channel WLAN capabilities simultaneously using a single access point design, simplifying network deployments, improving performance and reducing costs.</strong><p><span class="xn-location">SAN JOSE, Calif.</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- Allied Telesis, a leading provider of hardware and software products that allow customers to build secure, feature-rich and scalable data exchange solutions, announced today the launch of the world's first hybrid WLAN solution for optimized wireless networking across the Enterprise. By allowing simultaneous multi-channel and single-channel WLAN operations using a single access point (AP) design, network administrators can combine the performance attributes of the two architectures to best suit their specific deployment requirements.</p>
<p>"Today's Wi-Fi isn't perfect so we have learned to tolerate the occasional drop-outs, downloads that hang, and lengthy waits for available connections to busy public networks," said <span class="xn-person">Graham Walker</span>, product marketing director at Allied Telesis. "But many wireless networks, such as those in hospitals, are mission critical and poor performance is simply not acceptable. Our new hybrid wireless solution helps deliver a better wireless experience and simplifies management too."</p>
<p>Most Wi-Fi networks today operate on a multi-channel architecture, where each wireless AP connects to a mobile client using one of several radio channels. Wireless networks that are built this way generally have good data throughput but must be well planned, as radio interference from adjacent APs on the same channel can adversely affect network connectivity and performance.</p>
<p>Single-channel is an alternate Wi-Fi architecture that allows all access points to use the same radio channel so that interference and performance degradation is not an issue. This type of wireless network solves the radio interference problem, is easy to deploy and enables seamless roaming between access points.</p>
<p>The Allied Telesis Channel Blanket hybrid wireless solution offers the simultaneous use of both multi-channel and single-channel capabilities and performance allowing customers to configure both architectures simultaneously on the same hardware to best suit their specific application.</p>
<p>The key hardware element to the hybrid WLAN solution is the TQ5403 Enterprise class Wave 2 wireless AP. Capable of up to 2133Mbps raw wireless throughput from its single 2.4GHz radio and dual 5GHz IEEE 802.11ac radios, the TQ5403 supports Multi-User Multiple Input and Multiple Output (MU-MIMO), allowing multiple clients to send and receive data at the same time, substantially increasing throughput for a better user experience.</p>
<p>The TQ5403 may operate standalone, in AP-cluster mode or can be controlled by Allied Telesis Autonomous Wave Control (AWC), an advanced network management tool that utilizes artificial intelligence to deliver significant improvements in wireless network connectivity and performance while reducing deployment and operating costs.</p>
<p>AWC is available as a plugin for Allied Telesis Vista Manager EXâ¢, a state-of-the-art network monitoring and management tool that includes various visualization modes that allow IT administrators to easily monitor their networks, with AWC profiles to simplify the management of multiple wireless APs.</p>
<p>"Until now, network operators have been forced to select the WLAN architecture that best meets their overall requirements which means compromising performance in some areas," adds Walker. "Both architectures can be deployed separately, but this means managing two different networks with different tools, adding to increased management complexity and cost. What operators really want is a cost-effective Wi-Fi solution that combines the best features of both architectures using a single access point design and management system. This is the essence of our new Channel Blanket hybrid wireless solution."</p>
<p> </p>
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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Nikon Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 23, 2018 07:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Nikon Releases The NIKKOR Z 24-70mm f/4 S, NIKKOR Z 35mm f/1.8 S, NIKKOR Z 50mm f/1.8 S, And The Mount Adapter FTZ, And Develops The NIKKOR Z 58mm f/0.95 S Noct</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>Designed Exclusively for the Nikon Z Mount System, Featuring a New, Larger-Diameter Mount</strong><p><span class="xn-location">MELVILLE, N.Y.</span>, <span class="xn-chron">Aug. 23, 2018</span> /PRNewswire/ -- Nikon Inc. is pleased to announce the release of three new lenses designed for the next-generation Nikon Z mount system's full-frame (Nikon FX format) mirrorless cameras, for which a new larger-diameter mount has been adopted. The three new lenses are the standard zoom NIKKOR Z 24-70mm f/4 S, the wide-angle prime NIKKOR Z 35mm f/1.8 S, and the standard prime NIKKOR Z 50mm f/1.8 S. Nikon has also announced the Mount Adapter FTZ for Z System compatibility with existing NIKKOR F mount lenses and development of the NIKKOR Z 58mm f/0.95 S Noct lens<sup>1</sup>.</p>
<p>NIKKOR Z lenses pursue a new dimension in optical performance, by taking advantage of the superior design flexibility made possible by the combination of the larger Z mount with its inner diameter of 55mm, and a short flange focal distance of 16mm. The lenses offer sharp resolution with both still-image and video recording, and are equipped with functions that include: compensation for focus breathing (the shifting of the angle of view when focus is adjusted), quiet operation, smooth exposure control, a control ring and performance that is well suited for video capture.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/734170/Nikon_NIKKOR_Lens_Roadmap.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>The NIKKOR Z 24-70mm f/4 S, NIKKOR Z 35mm f/1.8 S, and NIKKOR Z 50mm f/1.8 S are S-Line interchangeable lenses. The S-Line is a newly designated grade of NIKKOR Z lenses that adhere to a new benchmark in optical performance, realizing rendering performance that surpasses that of conventional f/4 standard zoom lenses and f/1.8 wide-angle or standard prime lenses. From maximum aperture, clear and sharp resolution can be achieved as well as beautiful bokeh characteristics. Additionally, the Mount Adapter FTZ has been designed to allow users of Nikon SLR cameras to utilize their existing NIKKOR F mount lenses with the Z mount system and enjoy taking advantage of an even wider variety of lens characteristics with their photography.</p>
<p><b>Development of the NIKKOR Z 58mm f/0.95 S Noct<br></b>Nikon is currently developing the NIKKOR Z 58mm f/0.95 S Noct, a standard prime manual focus lens and the fastest lens in Nikon's history. The design of the Noct lens exemplifies Nikon's mission to pursue the ultimate optical performance in the mirrorless category. As the result, the Noct is positioned at the top of the S-Line. In addition, Nikon is planning on releasing a variety of new lenses that will continue to expand its line of attractive, high-performance NIKKOR Z lenses that further extend photographers' creative expressions.</p>
<p><b>NIKKOR Z 24-70mm f/4 S Primary Features</b></p>
<ul type="disc">
<li><span>Standard focal-length range from wide-angle 24mm to medium-telephoto 70mm can effectively cover a wide variety of scenes and subjects with rendering performance that will change the perception of what is possible with zoom lenses with a maximum aperture of f/4</span> </li>
<li><span>Optical design that suppresses variations in aberrations from shooting distances of close-up to infinity, demonstrating sharp resolution even in the peripheral areas of the frame from the maximum aperture, as well as fine point-image reproduction</span> </li>
<li><span>Achieved a minimum focus distance of just <span class="xn-money">0.3 m</span> across the zoom range</span> </li>
<li><span>Adoption of an ED glass element, an aspherical ED lens element, and three aspherical lens elements </span> </li>
<li><span>Nano Crystal Coat adopted to suppress ghosting and flare</span> </li>
<li><span>Has the size needed to deliver an extremely high standard of optical performance, yet provides outstanding portability; employs a retracting mechanism that can be set on/off without pressing a button and reduces total length for a compact lens that can easily be taken anywhere</span> </li>
<li><span>In consideration to a dust- and drip-resistance, the entire lens, including moving parts, has been sealed</span> </li>
<li><span>Fluorine coat applied to front lens surface</span></li>
</ul>
<p><b>NIKKOR Z 35mm f/1.8 S Primary Features</b></p>
<ul type="disc">
<li><span>Rendering performance that redefines perceptions of what a 35 mm f/1.8 lens can do</span> </li>
<li><span>Sharp resolution even in the peripheral areas of the frame from the maximum aperture, effective suppression of sagittal coma flare that enables superb point-image reproduction when capturing point light sources in night landscapes, and the soft and natural bokeh characteristics expected of a fast (bright) lens</span> </li>
<li><span>Adoption of a new multi-focusing system featuring two AF drive units providing driving power at high speed and with high accuracy that achieves quiet, fast, and accurate AF control, as well as high image-forming performance at any focus distance</span> </li>
<li><span>Adoption of two ED glass elements, </span><span>and three aspherical lens elements</span> </li>
<li><span>Nano Crystal Coat adopted to suppress ghosting and flare</span> </li>
<li><span>In consideration to a dust- and drip-resistance, the entire lens, including moving parts, has been sealed</span></li>
</ul>
<p><b>NIKKOR Z 50 mm f/1.8 S Primary Features</b></p>
<ul type="disc">
<li><span>Superior rendering ignites creativity, and redefines perceptions of what a 50mm f/1.8 lens can do</span> </li>
<li><span>Thorough suppression of axial chromatic aberration ensures superior resolution with faithful reproduction of the fine textures in subjects, even from maximum aperture</span> </li>
<li><span>Sharp and clear rendering of details from the center of the frame to the peripheral edges, regardless of the shooting distance</span> </li>
<li><span>The soft and beautiful bokeh characteristics at any shooting distance possible only with a fast (bright) lens</span> </li>
<li><span>Adoption of two ED glass, and two aspherical lens elements</span> </li>
<li><span>Nano Crystal Coat adopted to suppress ghosting and flare</span> </li>
<li><span>Adoption of a new, powerful stepping motor (STM) enables quiet and accurate AF control during both still-image capture and video recording</span> </li>
<li><span>In consideration to a dust- and drip-resistance, the entire lens, including moving parts, has been sealed</span></li>
</ul>
<p><b>Mount Adapter FTZ Primary Features</b></p>
<ul type="disc">
<li><span>Full compatibility with more than 90 lenses and functionality with approximately 360 existing NIKKOR F lenses from AI type onwards<sup>2</sup></span> </li>
<li><span>The unique characteristics of NIKKOR F mount lenses can be applied to Z mount system image quality</span> </li>
<li><span>In-camera VR (Vibration Reduction) with three-axis VR is available when attaching a NIKKOR F lens without built-in </span>VR; in-camera VR also performs well with stills and video recording </li>
<li>When attaching a NIKKOR F lens with built-in VR, lens VR and in-camera VR effectively work together to compensate for camera shake by enabling three-axis VR. </li>
<li>Various sections of the adapter are effec<span>tively sealed to ensure dust- and drip-resistant performance equivalent to that of NIKKOR F lenses</span> </li>
<li><span>Designed to be lightweight yet tough with consideration for superior operability as a part of a complete system</span></li>
</ul>
<p><b><span>Development of the New NIKKOR Z 58mm f/0.95 S Noct Lens that Pursues Ultimate Optical Performance</span></b></p>
<p><span>The NIKKOR Z 58mm f/0.95 S Noct that Nikon is currently developing will be a large aperture, standard 58mm prime focal-length, the fastest lens in Nikon's history<sup>3</sup>, manual-focus lens positioned at the very top of the S-Line. It will stand to symbolize the Nikon Z mount system's new dimension in optical performance. </span></p>
<p><span>It has inherited the design concept behind the original AI Noct-NIKKOR 58mm f/1.2, a standard prime lens released in 1977, named for "Nocturne" (a musical composition inspired by or evocative of the night), and was popular for its ability to finely reproduce point light sources as point images. This new Noct lens that is currently in development will take advantage of the advanced design flexibility afforded by the Z mount, pursuing ultimate optical performance. Development continues with the goals of achieving an extremely fast maximum aperture of f/0.95, offering the ultimate in NIKKOR rendering performance with superior detail and sharpness. Additionally, the goal is to achieve beautiful blur characteristics, or <i>bokeh</i>, with good continuity, and ensure outstanding point-image reproduction capabilities for more compelling, three-dimensional imaging. </span></p>
<p><span> </span></p>
<p></p>
<p><b>Price and Availability<br></b>The NIKKOR Z 24-70mm f/4 S and NIKKOR Z 35mm f/1.8 S will be available <span class="xn-chron">September 27</span> for the suggested retail prices (SRP) of <span class="xn-money">$999.95*</span> and <span class="xn-money">$849.95*</span>, respectively. The NIKKOR Z 50mm f/1.8 S lens will be available in late October for the SRP of <span class="xn-money">$599.95*</span>. The Mount Adapter FTZ will be available <span class="xn-chron">September 27</span> for <span class="xn-money">$249.95*</span> SRP (Additional <span class="xn-money">$100</span> savings when purchased together with a Z 7 or Z 6, through 12/31/2018). For more information on these and other Nikon products, please visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75TWieozXCaVbDz0RJ-2Bp6oZrE526QMkJkkautnyLOGP84rTd9pMxfNxc9ORCq39x9SUk9re94ItLa18kACdIApYf1ogkf6RMeXlzd-2BPiCjGJ2M2ct7gJDCuz85Vdg4dLpBA20pw9Aj1F7lFhB0J6TDtAnklmndOo6mKyxCUTy1edrB5H0-2BJr23qlYdH97kPlIiivWVsw9aJ6qF-2FQPSVKyaOMA0y4KDOFJcgE-2BbQj3aAZZfscn4vizxilZGblX7W-2BhZG56qi1d4oDPokK4sihMZdA-3D-3D" rel="nofollow" target="_blank"><b>http://www.nikonusa.com</b></a>.</p>
<p><b>About Nikon<br></b>Nikon Inc. is a world leader in digital imaging, precision optics and photo and video capture technologies; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enable visual storytelling and content creation. In 2017, Nikon celebrated a legacy of innovation with its 100-year anniversary celebration. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories, Nikon COOLPIX® compact digital cameras and Nikon software products. Nikon Corporation, the parent company of Nikon Inc., announced the production of 100 million NIKKOR lenses, creating a new milestone in Nikon's heritage of superior optics. For more information, dial (800) NIKON-US or visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6L4K4gpcRtYFVTmUojtXvs-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75TWieozXCaVbDz0RJ-2Bp6oZrE526QMkJkkautnyLOGP84rTd9pMxfNxc9ORCq39x9SUk9re94ItLa18kACdIApYf1ogkf6RMeXlzd-2BPiCjGJ2M2ct7gJDCuz85Vdg4dLpBGPnZBhIEWwkjz6J-2FZTH0VuXmZnXTYxLDG0X4DOs90rgOA0wyi-2BdruILyckK8syBRBJwzFTph1cAAMWgzzHnGhNVWxoQjlxxGuUL3mdV9lHwiYE16aBkswAFoOsahU3zVLrET8M4fFAX5HdjahddOXQ-3D-3D" rel="nofollow" target="_blank">http://www.nikonusa.com</a>, which links all levels of photographers and visual storytellers to the Web's most comprehensive learning and sharing communities. 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<div>
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<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i>1.</i></span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i><span class="prnews_span">Information regarding the release of this product will be announced at a later date.</span></i></span></p> </td>
</tr>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i>2.</i></span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i><span class="prnews_span">Shooting with AF/AE is not possible with some lenses. For details on compatibility, please visit nikonusa.com/</span></i></span></p> </td>
</tr>
<tr>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i>3.</i></span></p> </td>
<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><i><span class="prnews_span">Within interchangeable lenses for Nikon SLR cameras and Advanced Cameras with Interchangeable lenses.</span></i></span></p> </td>
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<td class="prngen2" colspan="2"><br></td>
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<td class="prngen2" colspan="2"> <p class="prnews_p"><span class="prnews_span"><i>*SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.</i></span></p> </td>
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<td class="prngen2" colspan="2"><br></td>
</tr>
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<td class="prngen2" colspan="2"> <p class="prnews_p"><span class="prnews_span"><i>Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.</i></span></p> </td>
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</div>
<p> </p>
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sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Maxim Integrated</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 22, 2018 08:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Maxim's LED Backlight Driver with Integrated LCD Bias Delivers Smallest Footprint for Larger Automotive Displays</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>MAX20069 reduces design size by one-third versus competitive solutions</strong><p><span class="xn-location">SAN JOSE, Calif.</span>, <span class="xn-chron">Aug. 22, 2018</span> /PRNewswire/ -- Automotive infotainment designers can now upgrade to bigger, higher resolution displays with greater ease, reduced cost and smaller solution size with the <b>MAX20069 </b>from Maxim Integrated Products, Inc. The MAX20069 provides the industry's first solution integrating four I<sup>2</sup>C-controlled, 150mA LED backlight drivers and a four-output thin-film-transistor liquid-crystal display (TFT-LCD) bias in a single chip. The IC can reduce design footprint up to one-third compared to the closest competitor's parts. </p>
<ul type="disc">
<li>Details about MAX20069: <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj-2BqXlhZLkDyYpy2KawtVkgh2S9EAhNPs3z-2F57Ltmxp-2FHKIz7HB-2F5GcUDlOuwOWkfRQ-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ooo8YSjbfanMtrNvv0EumI0HR799BACiUDT5-2FUkWsF04hJVWBDH2bPYDA0G0CXJjNnhCBGJYHJlLNsOwHedhQAuuNPhwIv9yXyAmzlTVVmXCu8pI1n99ddSBXpzdN4OFquomDWDnOzs1phTd8CKLh8YXISaV639IGTYwNh3tKI-2FbIM9dEUPJ4N9sIuj0hjg8qP-2BKJUE4GlV9e18SFZFiDLH3qvow9yZycJ8XFPWTIwZrOOrHSGGJSM4DDZ-2Bd0bv7pUZAa1F6aNq6FlsCDu2Ryw-3D-3D" rel="nofollow" target="_blank">http://www.maximintegrated.com/products/MAX20069</a> </li>
<li>Hi-res image: <a href="http://email.prnewswire.com/wf/click?upn=kG2Ql3krz9dUAXyM-2F-2BZPpLfOFrvLHI7QL4L4smEIbol66xg6Mosi94b8OMGoEX0r_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ooo8YSjbfanMtrNvv0EumI0HR799BACiUDT5-2FUkWsF04hJVWBDH2bPYDA0G0CXJjNnhCBGJYHJlLNsOwHedhQAuuNPhwIv9yXyAmzlTVVmXCu8pI1n99ddSBXpzdN4OFhmDysUTlMLm-2F-2FO477yaQcbnpi9ce2ttT-2BOUeB5QdUpIgDg7SIOaMZqmmcw334bB3DJepL35IWlV0SwV-2F3vBXrnOFgFy1tpGD01h3QlCBoVhCWnQCC7n-2BkcMvugow3pIN97ImNHFMJexe3WQtGmNH9Q-3D-3D" rel="nofollow" target="_blank">http://bit.ly/MAX20069_Image</a></li>
</ul>
<p>Automotive displays are growing larger and more sophisticated as vehicle manufacturers lure buyers with greater information and entertainment options. Market research suggests a 39 percent compound annual growth rate for the 8-inch display market in vehicle instrument clusters, center stack and heads-up display systems. Instrument clusters are expected to migrate to 12.3-inch displays soon. As a result, automotive infotainment system designers will require power solutions with precision, flexibility and small overall solution size to meet increasingly complex system requirements.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/733678/Maxim_Integrated___MAX20069.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>MAX20069 supports larger screen sizes and higher resolution by providing positive analog supply voltage (PAVVD) and negative analog supply voltage (NAVDD), both of which are required for low-temperature polysilicon panels (LTPS) that deliver higher resolution and lower cost than amorphous silicon panels now currently in use. The IC also supports the high currents that next-generation displays require, with 150mA per channel in the four-channel LED driver for 8-inch or larger displays and higher resolutions. MAX20069 operates over the minus 40-degree Celsius to 105-degree Celsius ambient temperature range and is available in a 6mm x 6mm TQFN package. </p>
<p><b>Key Advantages</b></p>
<ul type="disc">
<li><b>High Integration</b>: Reduces design footprint, providing TFT-LCD bias with four rails plus four 150mA LED backlight drivers. </li>
<ul type="circle">
<li>Single board supports panels from multiple manufacturers through a resistor or I<sup>2</sup>C programmable sequencing to further reduce solution size </li>
<li>Utilizes 25 percent of the microcontroller (MCU) register bits versus closest competitor's solution, eliminating the need for a more powerful and costlier MCU in display designs</li>
</ul>
<li><b>Performance:</b> Delivers twice the dimming ratio compared to the closest competitor's offering, maintaining panel readability during transition to different light conditions; MAX20069 supports increased resolution through a 10,000:1 pulse-width modulation (PWM) dimming ratio at 200Hz </li>
<li><b>Safety and Built-in Diagnostics: </b>An easy-to-use I<sup>2</sup>C interface quickly pinpoints problems, directing the microcontroller to adjust to conditions or alert the driver of a failure </li>
<li><b>Electromagnetic Interference (EMI) Mitigation</b>: 2.2MHz switching frequency, spread spectrum and phase-shift capabilities help mitigate interference and emissions</li>
</ul>
<p><b>Commentary</b></p>
<ul type="disc">
<li>"Automakers are using displays to transform vehicle interiors into a futuristic digital user experience for instrument clusters, center stacks, heads-up displays, eMirrors and other functions," said <span class="xn-person">Kevin Anderson</span>, senior analyst, Power IC Research at IHS Markit. "We forecast that shipments of automotive panels will increase by 12 percent this year to reach 165 million units. Maxim's integrated TFT-LCD bias and LED backlight driver aligns with the growth trends in this category. Anything that helps designers to lower cost, save design space or enhance safety will draw interest." </li>
<li>"Automotive manufacturers are using more screens, larger panels and brighter displays across several vehicle lines to support a safer and more engaging experience on the road," said Szukang Hsien, executive business manager, Automotive Business Unit, Maxim Integrated. "Maxim's integrated LED backlight driver and TFT-LCD bias solution supports newer panel types to help automotive manufacturers adopt lower cost yet higher resolution panels with smaller solution size and a high level of integration." </li>
</ul>
<p><b>Availability and Pricing</b></p>
<ul type="disc">
<li>The MAX20069 is available at Maxim's website for <span class="xn-money">$4.40</span> (1000-up, FOB <span class="xn-location">USA</span>); also available from select authorized distributors </li>
<li>The <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj-2BqXlhZLkDyYpy2KawtVkgh2S9EAhNPs3z-2F57Ltmxp-2FHAlJEnOkf9NE2DKtmz5B9Xw-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ooo8YSjbfanMtrNvv0EumI0HR799BACiUDT5-2FUkWsF04hJVWBDH2bPYDA0G0CXJjNnhCBGJYHJlLNsOwHedhQAuuNPhwIv9yXyAmzlTVVmXCu8pI1n99ddSBXpzdN4OFXXH0RnbWj2sUX6F7DANd8y76YhCII5zOOxVxiDHUlQ0EXjdk1mnf-2F5LkEomio-2B7bnm9kFexuIT0UDaYgB31Iby-2B6hAUGsm57eLyPYl0ziVvUEzWgLMxMD1STzuyjVeT-2FoeW6hXZBZwj8g0e7xUL9Fw-3D-3D" rel="nofollow" target="_blank"><b>MAX20069EVKIT#</b></a> evaluation kit is available for $45</li>
</ul>
<p><b>About Maxim Integrated<br></b>Maxim Integrated develops innovative analog and mixed-signal products and technologies to make systems smaller and smarter, with enhanced security and increased energy efficiency. We are empowering design innovation for our automotive, industrial, healthcare, mobile consumer and cloud data center customers to deliver industry-leading solutions that help change the world. Learn more at <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsaseMBNb4MUSgcTmsJVAj5F0odcY7VNXyqMsIzAAuLwmAa_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75ooo8YSjbfanMtrNvv0EumI0HR799BACiUDT5-2FUkWsF04hJVWBDH2bPYDA0G0CXJjNnhCBGJYHJlLNsOwHedhQAuuNPhwIv9yXyAmzlTVVmXCu8pI1n99ddSBXpzdN4OFXVOPvg6vH6n13NLW-2BJ2OliSy8HhS5OEiZDJKKF2-2FGpj1royBDbWPIx3rzwWUC8dXo5-2FdFprPBrAdi2Ohi0-2FYZ9PZ5iw8S8Q0jXPUVMySOmLq-2BiMIqdhCckiXLcB0JzaVVdpw44Ki0e-2BLpDr4XU-2Bwcg-3D-3D" rel="nofollow" target="_blank">https://www.maximintegrated.com</a>. </p>
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<td class="prngen2"> <p class="prnews_p"><span class="prnews_span">408-601-3145</span></p> </td>
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<td class="prngen2"> <p class="prnews_p"><span class="prnews_span"><a class="prnews_a" href="mailto:Thomas.murphy@maximintegrated.com" rel="nofollow" target="_blank">Thomas.murphy@maximintegrated.com</a></span></p> </td>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Qualcomm Technologies, Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 22, 2018 06:30 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Qualcomm Samples Next Generation Mobile Platform to Customers</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>-- Plans to Bring 5G Connectivity and a 7nm SoC to Power the Next Era of Mobile Devices --</strong><p><span class="xn-location">SAN DIEGO</span>, <span class="xn-chron">Aug. 22, 2018</span> /PRNewswire/ -- Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated (NASDAQ:QCOM), announced that its upcoming flagship mobile platform will feature a system-on-chip (SoC) built on the 7nm process node. The 7nm SoC can be paired with the Qualcomm<sup>®</sup> Snapdragon⢠X50 5G modem, <span id="spanHghlt9d9d">which is expected to be</span> the first 5G-capable mobile platform for premium tier smartphones and other mobile devices. Qualcomm Technologies has begun sampling of its upcoming flagship mobile platform to multiple OEMs developing next-generation consumer devices. The upcoming platform will transform industries, encourage new business models and improve the consumer experience as operators come online with 5G services later in 2018 and through 2019.</p>
<p>"We are very pleased to be working with OEMs, operators, infrastructure vendors, and standards bodies across the world, and are on track to help launch the first 5G mobile hotspots by the end of 2018, and smartphones using our next-generation mobile platform in the first half of 2019," said <span class="xn-person">Cristiano Amon</span>, president, Qualcomm Incorporated. "Qualcomm Technologies' continued leadership in research and engineering allows for a future of increased innovation across multiple sectors as 5G connectivity becomes ubiquitous."</p>
<p>This flagship mobile platform with 5G is designed to enable premium connected devices that bring new intuitive experiences and interactions with power-efficient on-device AI, superior battery life, and performance while extending globally to innovative technologies, solutions, experiences and applications in automotive and IoT.</p>
<p>Full details regarding the next-generation flagship mobile platform from Qualcomm Technologies is planned to be announced in the fourth quarter of 2018. </p>
<p><b>About Qualcomm <br></b>Qualcomm invents breakthrough technologies that transform how the world computes, connects and communicates. When we connected the phone to the Internet, the mobile revolution was born. Today, our inventions are the foundation for life-changing products, experiences, and industries. As we lead the world to 5G, we envision this next big change in cellular technology spurring a new era of intelligent, connected devices and enabling new opportunities in connected cars, remote delivery of health care services, and the IoT â including smart cities, smart homes, and wearables. Qualcomm Incorporated includes our licensing business, QTL, and the vast majority of our patent portfolio. Qualcomm Technologies, Inc., a subsidiary of Qualcomm Incorporated, operates, along with its subsidiaries, all of our engineering, research and development functions, and all of our products and services businesses, including, the QCT semiconductor business. For more information, visit Qualcomm's<b> </b><a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj9kZVhM0hl0MTac-2BkLpKy6c-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le752q51HEwpG79igrQ3kpW1NNPacxXid3yyiH-2F0Xp7502z3uxipBggHWw2NMCtZ6gtmfIPtY2qclHBaCE5AUvRHiavUsP5GVMd9oQ2ZtprID62B-2BjlnMPXE9Fu9TdC7V-2Bw-2FfY-2BjwXka0jhVRkc27lT6iFFRJ1dynboJ72vj75uUoBD-2BWNdT2xwvofszF9mBnnBj-2FMT2nGjoHsZatgADG2lW5BORnk8uMWP56PRQsfOOBdZJOWjDhnnH5d2cobLBSLN4dK0mefjUjMFzkmwKG-2BxqXw-3D-3D" rel="nofollow" target="_blank">website</a>, <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasReLf5WMy4yK8UhXWIvlAeGC7qw-2B5jmrit0SZ98VYGpm_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le752q51HEwpG79igrQ3kpW1NNPacxXid3yyiH-2F0Xp7502z3uxipBggHWw2NMCtZ6gtmfIPtY2qclHBaCE5AUvRHiavUsP5GVMd9oQ2ZtprID62B-2BjlnMPXE9Fu9TdC7V-2Bw-2FOZPijfF3Cb5fHWRr5S39NsIUD0J5lrEVZvc4NZVFqqOJui8Jy16R6T6sKIWsttukPvT-2FyNH7dwri39vEdMuvOWS9LTKZ3O0wtiqepxvbxu-2Bhhdufn8zw63OwOJMpgooX8g3iPg-2FO8QR3-2BMHZI7gwDQ-3D-3D" rel="nofollow" target="_blank">OnQ blog</a>, <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj-2FGanUpjCnNdmSHfu-2BlAnARhfFFmAF6vF7YUtiH-2FWHnE_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le752q51HEwpG79igrQ3kpW1NNPacxXid3yyiH-2F0Xp7502z3uxipBggHWw2NMCtZ6gtmfIPtY2qclHBaCE5AUvRHiavUsP5GVMd9oQ2ZtprID62B-2BjlnMPXE9Fu9TdC7V-2Bw-2FctUZ03c7hladfqG9gl873b89ZOvhIQ0VMB3ArPXAw2p7nl23pATTG-2FvP4K3kViaulp4rBm6pC4RnLzwfmkOas2ZLIfcWcEI9PuJZueDJfmBmaNsdZLfUn1j72nfCPOocUq-2F9kBA2BZtSyRQ1Gk9Tpw-3D-3D" rel="nofollow" target="_blank">Twitter</a> and <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj12k00p7vXLnxmr8464yAR-2Bg68eDlCKPlfYc9xh60ZOL_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le752q51HEwpG79igrQ3kpW1NNPacxXid3yyiH-2F0Xp7502z3uxipBggHWw2NMCtZ6gtmfIPtY2qclHBaCE5AUvRHiavUsP5GVMd9oQ2ZtprID62B-2BjlnMPXE9Fu9TdC7V-2Bw-2FzDqd6w15f-2B5j34I1UwFlSggaQ0ZuPaUD5JaFF12WsI87c-2FYMQD8fMlqx9DNqBJ82hyPayNhpFMzVb3odAZkkUZg4wob9TH6NjF6uvqfXq0NGFHFH4gWrOe-2FmzAhRenfYTEsqVpWwbj5GfoC4q3QZiA-3D-3D" rel="nofollow" target="_blank">Facebook</a> pages.</p>
<p class="prntac"><i>Qualcomm and Snapdragon are trademarks of Qualcomm Incorporated, registered in <span class="xn-location">the United States</span> and other countries. </i></p>
<p class="prntac"><i>Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries.</i></p>
<p><b>CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS <br></b>In addition to the historical information contained herein, this press release contains forward-looking statements (as defined in the U.S. Private Securities Litigation Reform Act of 1995) that are inherently subject to risks and uncertainties, including but not limited to statements regarding the commercial availability of certain products, the anticipated capabilities and design features of such products, the timing of such availability, and the value, benefits and advantages Qualcomm Technologies' products may provide to OEMs and their products, technologies and businesses. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "planned," "project," "predict," "should," "will," and similar expressions are intended to identify such forward-looking statements. These statements are based on our current expectations or beliefs and are subject to uncertainty and changes in circumstances. Actual results may differ materially from those expressed or implied by the forward-looking statements herein due to a number of important factors, including but not limited to changes in economic, business, competitive, technological, strategic and/or regulatory factors, and other factors affecting our operations, our customers' and licensees' sales of products and services based on these products, and our customers' demand for our products and services; competition in an environment of rapid technological change; our dependence on a small number of customers and licensees; our dependence on the premium-tier device segment; and our ability to extend our technologies, products and services into new and expanded product areas and adjacent industry segments. These and other risks are set forth in Qualcomm Incorporated's Annual Report on Form 10-K for the fiscal year ended <span class="xn-chron">September 24, 2017</span> filed with the SEC. Our reports filed with the SEC are available on our website at <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj7QsGf0jqodYc7wP8fMErmk-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le752q51HEwpG79igrQ3kpW1NNPacxXid3yyiH-2F0Xp7502z3uxipBggHWw2NMCtZ6gtmfIPtY2qclHBaCE5AUvRHiavUsP5GVMd9oQ2ZtprID62B-2BjlnMPXE9Fu9TdC7V-2Bw-2FwOQ-2B4eaVBWgNGf6ZLNgb7mYoUuAa8ql-2FzolcckRInYEWWg-2BTRd-2BaQgj-2F0uR4e7WH4GU519p1TYnP4Lt4p2Hkg1IxB2t8f0SW5tnTmkfqSJ5w1DZiT7u0pFOQ0CuS4nUoGuIyRubkMkhDxXiwCt33Pg-3D-3D" rel="nofollow">http://www.qualcomm.com</a>. We undertake no obligation to update, or continue to provide information with respect to, any forward-looking statement or risk factor, whether as a result of new information, future events or otherwise.</p>
<p>Qualcomm Contacts: <br><span class="xn-person">Pete Lancia</span>, Corporate Communications <br>Phone: 1-858-845-5959 <br>Email: <a href="mailto:corpcomm@qualcomm.com" rel="nofollow" target="_blank">corpcomm@qualcomm.com</a> </p>
<p><span class="xn-person">John Sinnott</span>, Investor Relations <br>Phone: 1-858-658-4813 <br>Email: <a href="mailto:ir@qualcomm.com" rel="nofollow" target="_blank">ir@qualcomm.com</a></p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From iKey, Ltd.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 22, 2018 05:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">iKey Announces Shipment of New Snap-On Keyboard Designed for Samsung Galaxy Tab Active2 Rugged Tablet</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">AUSTIN, Texas</span>, <span class="xn-chron">Aug. 22, 2018</span> /PRNewswire/ -- iKey, Ltd. announces that its new snap-on, rugged keyboard designed with Samsung exclusively for the new Galaxy Tab Active2 Tablet is now in full production, available for orders and shipping worldwide. </p>
<p>The iKey attachable keyboard is part number IK-SAM-AT and is unique as it allows the Galaxy Tab Active2 tablet to be snapped into place in one motion. The attachable keyboard was announced for pre-orders in <span class="xn-chron">January 2018</span>.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/629522/iKey_Snap_On_Rugged_Keyboard.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>IK-SAM-AT keyboard is an ideal mobile solution for industrial and public safety applications. It is built to military specifications and IP54 standards. The keyboard provides an excellent typing experience and includes a USB-C Charging port for charging the tablet. </p>
<p>View the product at: <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjwzb0JIWPW4TNjSoHbWD74NxlXbWz2EScGIYV8D6ba-2B1xZlSILKtxA-2B9hLlI7-2BruyQ-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75Q39v59CQz5Pi7YNrBcHbBgHQ6X6MJYGklPvaqwn2HZN1c84AtpBvBjmqtPG6ONQJqNJR5R3DxwLdsV957BV5VjYnJY3J8LfoHxvthL-2BggIusBFVB7WJoKS0fa5NwkP7CW9SSIvyDc4PXTgT7l53C0uU9HtXxOZgcAMmFvRN2ZYVeqlCXi0vLCz44-2BXipZfVUel7hfJdyoLq-2F3OOPzZr-2BMcGE4QvUcwAPKTMVCDsXchUfq-2F16yEOYbSo8fjDaEuRM9dQTGtaZDYYMGMBm-2BrvF-2FQ-3D-3D" rel="nofollow" target="_blank">http://www.ikey.com/product/galaxy-tab2-keyboard</a></p>
<p>Product video: <a href="http://email.prnewswire.com/wf/click?upn=3nx4dUelL8RQBxGXTV8AHPLO9uGCL4MffHrLQ-2FlKjmTCzTTh2egPzOoWYq-2BfQVe1_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75Q39v59CQz5Pi7YNrBcHbBgHQ6X6MJYGklPvaqwn2HZN1c84AtpBvBjmqtPG6ONQJqNJR5R3DxwLdsV957BV5VjYnJY3J8LfoHxvthL-2BggIusBFVB7WJoKS0fa5NwkP7C8-2FO7fjTZSjXCsopgALCExiZ0YK4W8EOM3b02WNfVEDe9XNQ5z-2BAam6PgdUXvBBQ0u1qgM1pr4Kpu9EOpCTFF-2BgpZ4O0FATlopa33nCynho9psimQQz6R4SWtziJZY9Kb-2FNLBuwKp6Tm8tOqrBJ8w-2Bw-3D-3D" rel="nofollow" target="_blank">https://youtu.be/4wRTV4k4dkc</a> </p>
<p>The keyboard's unique military specifications include MIL-STD-810 high/low temperature storage, vibration, and mechanical shock specifications. The keyboard allows for red backlighting, and backlighting color can be customized. The keyboard also has optional NVIS compatibility.</p>
<p>The keyboard can be ordered from iKey in <span class="xn-location">Austin, Texas</span>.</p>
<p>iKey manufactures and distributes its rugged peripherals directly and through global distributors and value-added resellers. iKey designs and assembles at its corporate office in Austin, <span class="xn-location">Texas</span>, and is known around the world as an industry leader in rugged peripherals, with a 30-year history of rugged product in the field. iKey partners include Dell, <span class="xn-person">Gamber Johnson</span>, Panasonic, Samsung, Zebra Technologies and military manufacturers. Every keyboard and display is customized to a specific industry segment or customer. For more information, visit: <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjy-2BoiaiPiie1WDanFZ0SI0I-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75Q39v59CQz5Pi7YNrBcHbBgHQ6X6MJYGklPvaqwn2HZN1c84AtpBvBjmqtPG6ONQJqNJR5R3DxwLdsV957BV5VjYnJY3J8LfoHxvthL-2BggIusBFVB7WJoKS0fa5NwkP7C0AmCPjF9tjWF2LmGHptxWCPmgInbAvPa-2Br7lfOuEfEypeMaNzOHTbt0oyivhTlJhjW3mLbywYWsxJdDtAUtjo1q-2FxVfwUm1XKZewHqA-2B55gbiUFMikTdGHeZGcRqa1sgprS76JdGUfvDJ1lpqYnS1Q-3D-3D" rel="nofollow" target="_blank">http://www.ikey.com</a></p>
<p> </p>
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From TouchPal</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">August 21, 2018 08:01 PM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">OPPO to Integrate TouchPal's AI Assistant to Provide a Smarter Input Experience</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p><span class="xn-location">MUMBAI, India</span>, <span class="xn-chron">Aug. 21, 2018</span> /PRNewswire/ -- OPPO announced at the F9 Pro conference that it will be officially integrating Talia -- TouchPal's artificial intelligent virtual assistant -- into OPPO F9 Pro phones. Talia will be equipped with six intelligent features and will automatically perceive conversations based on the context to provide F9 Pro users with the most accurate and relevant information conveniently. </p>
<p>According to OPPO India's product manager, <span class="xn-person">Rishabh Srivastava</span>, at the F9 Pro conference, Talia will be pre-installed onto F9 Pro phones and will include these six major features:</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/733681/OPPO.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<ul type="disc">
<li><b>Smart Reply:</b> While using messaging apps for a conversation, Talia will automatically provide users with replies when the other party uses common sentences. </li>
<li><b>Calculations:</b> Talia will calculate and display answers to mathematical equations with addition, subtraction, multiplication, or division operations. </li>
<li><b>Currency Conversion:</b> When a currency amount is entered, Talia can automatically convert it to other popular currencies based o<span id="spanHghltc07f">n c</span>urrent exchange rates. </li>
<li><b>Weather Forecast:</b> When the keyword "Weather" is entered, Talia will display the weather forecast based on <span id="spanHghlt98a6">the users</span> location and can even display weather of other cities around the world simply by typing the location after "Weather". </li>
<li><b>Swift Paste:</b> After copying text, Talia will temporarily save it and prompt users to paste it conveniently through a small bubble near the upper-right hand corner of the keyboard, saving users time from manually performing multiple actions in order to paste the text. </li>
<li><b>Quick Fill:</b> When phone numbers, emails, and other text about contacts are entered, Talia will save the information to its memory and provide all contact information the next time the first few characters of the contact name is typed. </li>
</ul>
<p>These six new features come from the artificial intelligence engine built into TouchPal Keyboard, which is based off of the neural language model (NLM). The NLM understands the semantic relationship between words to provide powerful text correction and prediction capabilities. Additionally, the NLM can also predict upcoming content users need based on the previous context and user's location.</p>
<p>OPPO and TouchPal have cooperated for many years due to their dominant presence in the global market. TouchPal Keyboard has over 120 million daily active users and supports over 110 different languages, covering more than 240 countries and regions around the world.</p>